The Beauty Brief’s Post

Highlighting moments from Cosmetics Connect 2024! 🎥✨Thank you to everyone who made it unforgettable and contributed towards it's success, this event was truly one for the books. Here's to shaping the future of beauty science! 🌟 #cosmeticsconnect #nicos_ng #beautyinnovation #futureofbeauty #cosmeticscience #beautyindustry #skincaretrends #cosmeticresearch #beautytech #inspiringconnections

🌟 Dive into MHN's Hair Care Panel! 💇♀️💼 Plan your project 🌕 here: https://lnkd.in/er-_cxKu In the world of beauty, hair is a serious business. That's why MHN's specialized panel offers invaluable insights for Insight Agencies supporting beauty brands. 💡💄 Stay ahead of trends and consumer preferences with our comprehensive data and expertise. 💪🚀 Unlock the secrets to success in the beauty industry with MHN's Hair Care Panel today! #MHNHairCare #BeautyInsights #HairTrends 🌟✨

🌟 Dive into MHN's Hair Care Panel! 💇♀️💼 Plan your project 🌕 here: https://lnkd.in/er-_cxKu In the world of beauty, hair is a serious business. That's why MHN's specialized panel offers invaluable insights for Insight Agencies supporting beauty brands. 💡💄 Stay ahead of trends and consumer preferences with our comprehensive data and expertise. 💪🚀 Unlock the secrets to success in the beauty industry with MHN's Hair Care Panel today! #MHNHairCare #BeautyInsights #HairTrends 🌟✨

#Golloria x rhode skin update 📣 Now THIS is how it is done. For both sides. Golloria spoke UP with highly constructive criticism of the Rhode blush formulation. As she should. The team at rhode skin then quickly took this as an opportunity to truly listen, learn, reformulate, and collaborate. The incredible speed in which this was done is beyond commendable. While that may not be a realistic timeline for indie brands who may find themselves in similar predicaments, the speed is not what’s expected here. Not to say that a timely first moment of outreach isn’t — because this is absolutely the first priority of action for brands. But I promise if you still approach the situation quickly and respectfully — remaining open and ready to listen — and follow this playbook on a timeline that DOES work for your business, you will also experience positive results. I’m excited to see the way this has played out. #beautyindustry #rhode #beautybusiness #beautynews #beautytrends #productdevelopmemt #beauty #beautymarketing #indiebeauty #tiktok

We are SO back. You know the drill, besties. It’s Monday and it’s time for your beauty industry tea. Swipe for our curated weekly round up of news you should know in the beauty biz 🫖✨ 💋XO, Bethany Paris Ramsay & Shiri Feldman . . . #beautynews #beautytrends #beautybrands #beautycommunity #beautymarketing #indiebeauty #beauty #indiebrands #beautybusiness #thebeautybrief #beautyindustry

Is Your Skincare Routine Based on Science or Just Hype? 🤔 The beauty industry is always buzzing with new trends—skin cycling, slugging, glass skin—but how many of them actually work? In my latest blog post, I break down popular skincare trends and separate fact from fiction. You’ll learn: ✔️ Which trends are dermatologist-approved ✔️ What’s just clever marketing ✔️ How to build a routine based on real results If you’ve ever wondered whether SPF in makeup is enough (spoiler: it’s not) or if slugging is right for your skin type, this post is for you! Khameelirey.com What’s one skincare trend you swear by—or one you think is totally overrated? Let’s discuss in the comments! ⬇️ #Skincare #BeautyTrends #Marketing #SkinScience

Create the things you wish existed, or your community wish existed. 🔑 Ensuring close proximity to your consumers is key. Our latest creation, the TreasureTress Curly Hair Advent Calendar, is a perfect demonstration of this. The idea was sparked not by market research reports or focus groups but by direct messages from our community. First, a DM, then, an IG story reply, then another DM, which validated of us that we needed to create something special for curly and textured hair lovers this season. 🎁✨ Because why should everyone else have all the fun in beauty? There truly is power of proximity, sometimes, the most meaningful ideas come from a simple conversation. BRANDS 👇🏾 1️⃣ Keep the lines open. Every comment, DM, and story reply is feedback from those who matter most. 2️⃣ Watch for patterns. When a need emerges repeatedly, take note—your community is telling you something. 3️⃣ Take action. Close proximity means moving with speed and intention, delivering what your community needs and loves. Some of the best innovations don’t start with strategy decks but with simply listening. When your community speaks, make sure you’re close enough to hear. On that note : preorder your advent calendars here while they last 😜 https://lnkd.in/emjBTjA9 #TreasureTress #ConsumerConnection #InnovateWithProximity #HaircareAdventCalendar #DiverseBeauty

Mamamia has put Designer Brands Cosmetic's bestselling Luminous Hydrating Foundation to the test against its designer label counterpart - and the results are "verryyyy similar". Beauty & Health Editor, Erin Doherty, added our cult classic foundation to their Tried & Tested series, comparing the pair on application, coverage, formula and longevity. Erin applied half of our Luminous Foundation to her face and its counterpart on the other, finding no difference. "I totally understand the hype," Erin writes delivering the verdict, "I'd definitely recommend trying this." ✨💋 We value creating real designer cosmetics at real prices - for real people. To ensure everyone has access to designer quality cosmetics, that won't break the bank. Read the article here: https://lnkd.in/gw9PBYqy

Enter the world of MCoBeauty, where excitement and innovation never sleep. Meet Jess Muratore, our General Manager of Product. We sat down with Jess and asked her a few questions about her journey and all things MCoBeauty! How long have you worked at MCoBeauty? 5 years. Describe MCoBeauty in one word. Awe-inspiring. What’s your favourite MCoBeauty product? Soft Matte Beauty Wand – Amaretto Blush. When you’re not at MCoBeauty what do you love doing? Spending time with people I love most. What is your number 1 beauty tip? Prep & prime your skin! #MeettheTeam #MCoBeauty

For those seeking more insights on Jolie, here's an article from BeautyMatter Future50, published in early May, highlighting the brand's success. Check it out! https://lnkd.in/gESRNu_Y