"Numbers don't lie . . . "
Hmmm, they don't, but they can be used to support, well, let's not call them lies, let's assume positive intent and call them "Unsupported Assumptions."
"What gets measured gets managed."
Hmmm, well, Peter Drucker never actually said this and also I'm willing to bet a lot of us have been in places generating report after report after report that never got 'managed.'
There's a few things that affect how we react to numbers & measurement:
- Confirmation bias - if we believe something to be true, we can interpret the numbers to support that theory . . . e.g. "The economy is tough, people are struggling and giving, when adjusted for inflation, went down and giving by individuals is down to 67%"
- How we interpret the numbers, maybe not knowing how they were calculated, e.g., "Corporate giving went up, we need to invest now in a strong corporate giving methodology!"
- And the big one - to me anyway - our own attitude and framing. "Ugh, everything is awful and terrible and GivingUSA doesn't calculate everything anyway and it's no longer relevant and it just continues to show us that giving is going down."
Or . . . we could say . . . "Regardless of methodology, GivingUSA this year is showing that in this country last year acts of generosity and kindness totaled over $557B - that's billion. Half a trillion dollars." Now, that's a number that's pretty solid, regardless of how its calculated.
And it does point to the fact that, regardless of how they're interpreted or put together, that's an awful lot of generosity going on.
Barbara O'Reilly, CFRE, Cherian Koshy, Erik Tomalis 🦬 & I are going to talk through all of this in just a little bit. I hope you'll join us -- or register to get the recording if you can't attend today. Huge thanks to Virtuous for putting this conversation together and hosting it!
I'm choosing optimism. It's not easy, I'll admit - there's a lot thrown at us day after day after day . . . . but I work with donors primarily in the "low and mid-range" and I can tell you generosity and giving is alive and well and doing just fine. (My GenX loving heart is now quoting/paraphrasing Huey Lewis "the heart of rock n' roll (i.e. philanthropy) is still beatin' . . . ")
🌟🌟 Today is the day! 🌟🌟
Key Takeaways from the 2024 Giving USA Report Webinar presented by Virtuous with my incredibly smart friends and panelists: Barbara O'Reilly, Cherian Koshy, and T. Clay Buck,!
📅 Date: Tuesday, July 9th
⏰ Time: 1 - 2 p.m. ET
🎟️ Free! | Register here 👉 https://vrtuo.us/3VUng4y
📈 Our panel will examine what recent national data means for nonprofits throughout the country, drawing from the recently released Giving USA 2024 and other relevant research, and give you practical tools to boost your strategies and inspire your teams.
Can’t make it live? No problem. All registrants will receive a recording for on-demand access, so hurry and register now!💥💥
#Philanthropy #ResponsiveFundraising #Generosity #GivingUSA #Report #Trends #Strategies #NonProfit
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