Mark White’s Post

1-minute LinkedIn crash course. How I sign 4&5-figure clients on here, part 5 - DMs. The 4 C’s. ↳ Content ↳ Comments ↳ Connections ↳ Conversations - We have gone through your profile, content, comments and connections lately. (Links in the comments) Today’s focus: → Conversations DMs are the most important cog to build relationships and book calls (signing clients). There are many different approaches and everyone’s game is different. But no matter your approach, you need a script. Not saying to follow it word by word, but guidelines and a framework for certain points in the convo. So, create a doc and write out your script: 👉 Introduction/opener ↳ Different variations for different types of connections (new, old, engagers, etc.) 👉 Questions and rapport ↳ Q’s to ask to keep the convo going and get to know the person 👉 Business transition ↳ How to go from the current topic into business 👉 Objections ↳ Answer common concerns people have at first while transitioning 👉 Book a call ↳ A message to take the next step 👉 Follow-ups ↳ A sequence of 3 follow-up messages 👉 Offer free value ↳ Proposing something you can help with for free 👉 Ask for referrals ↳ If you’re not a fit, ask if they know someone who might be 👉 Rejected ↳ When all is lost, give a good exit, that might have them consider you in the future or recommend you Never just copy and paste a full script, always adapt to the person and convo to connect. And for god’s sake, write the right name! Rules: ↳ Be human ↳ Never pitch-slap anyone ↳ Never be annoying, rude or disrespectful ↳ Always follow up (but no more than 3 times) It might take some time to write your framework, but it will save you an eternity. Connect with the person, build a relationship and then if it seems like you can help, throw it out there. You’ll get a template in my Playbook to create a script that aligns with you and your approach, who to DM and bonus tips to be more effective. As always: 🔑 Be consistent. Be genuine. Be you. Have fun. - Why trust me? ↳ Invested multiple €1000’s in LinkedIn coaching ↳ Hundreds of hours of hands-on experience in the trenches ↳ Extensive learning from experts via various platforms and resources It’s all in the LinkedIn Playbook, without you having to spend that amount of money and time to learn it. The Playbook is for: coaches, graphic designers, copywriters, video editors and any type of service providers. Releasing on the 27th of May; → First to my email list, for less than you pay for 3 burgers at your favorite burger joint 🍔 → Then public 2 days later with a price increase Before the price is raised to full price. Forever. Want to be first and get the best price, reserve your copy with the link in the comments or comment “PLAYBOOK”. 👇 #webdesign #LinkedIn #conversations #DMs #coach - 🏆 I’m an award-winning web designer who builds websites for coaches that get them more clients & leads. 🚀 📈 My agency got ranked #2 in Sweden 2023.

15 Tips for Success on LinkedIn in 2024   Recently, Link∙Ability’s Lynnaire Johnston was a guest on Sarah Clay's LinkedIn Live Lounge show on YouTube [ https://lnkd.in/eN_3wqp5 ] during which they discussed all things LinkedIn. These 15 tips are those ChatGPT decided were the most important points Lynnaire made. 🔷 Clear, concise messages are crucial in LinkedIn posts. 🔷 Videos help people see your authentic self in your own surroundings. 🔷 Building relationships on LinkedIn involves letting people get to know and trust you. 🔷 Video is essential on LinkedIn and is not difficult to master. 🔷 Overcoming fear is key to using video on LinkedIn. 🔷 Alternating between LinkedIn live and audio events increases engagement. 🔷 Audio events allow for interactive audience participation. 🔷 Audio events offer opportunities similar to having a personal radio station. 🔷 Visibility on LinkedIn is becoming an issue due to decreasing post engagement. 🔷 Hosting or attending events boosts visibility and connection. 🔷 Events can be run from personal profiles or company pages. 🔷 Optimise the Services section on LinkedIn profiles for B2B visibility. 🔷 Collect reviews and recommendations to enhance profile credibility. 🔷 Use native video in the Services section. 🔷 Implementation and action are essential for LinkedIn success. 🔷🔷🔷🔷🔷 Follow #linkability for LinkedIn™ tips, trends and strategies. We help business professionals worldwide to leverage the power of LinkedIn™ to achieve their goals. Whether you need a profile makeover, team training, 1:1 coaching, or content creation and network building, we can help. DM Lynnaire Johnston to chat about how.

4 Things You Should Be Doing on LinkedIn And 4 You Shouldn’t Let's get straight to what actually works (and what makes you look like that person at networking events who hands out business cards during bathroom breaks). DO THESE: 1. Share Your Failures     • People trust imperfection • Real stories > Motivation quotes • Your struggles help others    Example: My post about losing $50K got more leads than all my success stories combined. 2. Engage Meaningfully     • Write thoughtful comments • Ask genuine questions • Support others' wins    Your comment section activity matters more than your post count. 3. Document Your Journey • Share real-time learnings • Show behind-the-scenes • Be honest about the process    Truth: People buy from people, not perfection. 4. Help Without Expecting • Answer questions in comments • Share resources freely • Connect others who could help each other    Result: The help you give comes back 10x. DON'T DO THESE: 1. The "Hey [First Name]" Game • Mass connection requests • Copy-paste messages • Instant pitching after connecting    Note: We can see it's a template, Brad. We're not stupid. 2. Engagement Baiting • "Agree?" • "Thoughts?" • "Like if you agree!"    Please: You're better than this. 3. Success Theater • Rented cars • Fake screenshots • "Humble" brags    Reality: We all know that's not your jet. 4. The Content Regurgitation • Copying viral posts • Sharing without adding value • Posting motivational quotes    Fact: Gary doesn't need your help sharing his content. The Simple Formula That Works: • Be genuinely helpful • Share real experiences • Engage authentically • Repeat daily Your Daily LinkedIn Checklist: 1. Help 3 people 2. Share 1 genuine insight 3. Engage with 5 posts 4. Connect with 1 relevant person Yes, I've done some of the "don'ts" in the past. Growth is about learning what not to do as much as what to do. I almost forgot... If you're currently writing "Agree?" at the end of your posts... we need to talk. Or you can always check my personal branding FREE guide for Founders: https://lnkd.in/dStTXFAJ --- P.S. Drop a "👍" if you're guilty of any "don'ts" (we've all been there!) Drop a "👎" if you're tired of seeing them! --- ♻️ "REPOST" this and your network will Thank You! --- --- Liked this post? Follow Semir Sakanovic for more. Don't miss valuable content, click 🔔 and select "All". (You can find 🔔 on my profile in the right corner) ---

☀️Managing LinkedIn effectively can be a game-changer for coaches 🚀. Here’s how I can help you manage your LinkedIn presence and streamline your outreach: 🔹 Profile Optimization I’ll help you refine your LinkedIn profile to ensure it’s compelling and professional. This includes crafting a standout headline, an engaging summary, and showcasing your expertise and achievements 📈. 🔹 Content Strategy Together, we’ll develop a content plan that highlights your coaching expertise, shares valuable insights and engages your target audience. Regular, high-quality posts will keep you visible and top-of-mind 🔥. 🔹 Lead Generation I’ll assist in identifying and connecting with your ideal clients. This includes managing connection requests, sending personalized messages, and nurturing relationships to turn connections into clients 💬. 🔹 Engagement Management I’ll handle your LinkedIn interactions by responding to comments, participating in relevant groups, and engaging with other posts to boost your visibility and foster relationships 🌐. 🔹 Analytics and Reporting By tracking your LinkedIn performance, I’ll provide insights on what’s working and what can be improved. This helps refine your strategy and ensures you’re getting the most out of your LinkedIn efforts 📊. 🔹 Scheduling and Consistency I’ll take care of scheduling your posts and maintaining a consistent presence on LinkedIn, so you never miss an opportunity to engage with your audience 📅. 🔹 Brand Voice and Messaging I’ll ensure that all communications reflect your unique brand voice and messaging, creating a cohesive and professional presence that resonates with your audience 🎯. With a well-managed LinkedIn strategy, you can focus on coaching while I handle the rest, helping you build connections and grow your business! Need a VA to help scale your business 🚀? DM me 💬 and let's chat 🙂

I use this one tactic to schedule 24 meetings a month. LinkedIn videos. Here is my three-step process you can leverage immediately after reading this. 1. Connect with your potential buyer The key here is you need to know your ICP.  • Buyer persona • Seniority level • Industry Then, once you have found them, send a blank connection request (this is a higher acceptance rate than personalization) because you can only send videos to 1st degree-connected people. 2. Video Now it's time to make a video. This is where it gets fun. Follow my 10-30-10 framework.  First 10 seconds - the reason for the video. Why are you reaching out to them in the 1st place? • Job Changes • LinkedIn post • Clues on their website Next 30 seconds - your value prop. What are you offering them that will help them in their SPECIFIC scenario or SOLVES a pain point for them? Example: Our coaching services empower your sales rep to leverage our LinkedIn video frameworks to book more meetings. Last 10 seconds - CALL TO ACTION. The CTA is simple, Tell people exactly what you want from them. I like Interest CTAs like: • Would you be interested in learning more? • Would you say this aligns with your top initiatives? • Are you curious to have a deeper dialogue on this topic? These frictionless CTAs typically open the prospect to respond and lead to more meetings. 3. Follow Up This is where I messed up the most when I started this. If no one responded, I thought it would be game over. 𝗧𝗵𝗶𝘀 𝗶𝘀 𝗻𝗼𝘁 𝘁𝗵𝗲 𝘄𝗮𝘆. Wait 2-3 days after you send the video and follow up with this simple note. "Any feedback on my video?" People love to give feedback, so that's why this works to get a response. When you are out of the box, you get out of the box results. Repost ♻️ if you find this valuable. ----- P.S. Like this LinkedIn Play? Here is my free playbook with tactics that convert here: https://lnkd.in/ewxJiuca

🌟 Masterclass Invitation: LinkedIn Livestreaming Using OBS 🌟 Unleash the power of professional networking with our exclusive masterclass on LinkedIn Livestreaming Using OBS. Whether you're a trainer, coach, expert, professional, SME owner, or passionate about sharing knowledge and experiences, this session is designed to elevate your LinkedIn presence! 📅 Date: 22 - Apr – 24 – in Tamizh 📅 Date: 24 - Apr – 24 – in English 🕢 Time: 7:30 PM (IST) 🎯 Duration: 120 minutes What You'll Learn: 🎯Introduction to Livestreaming: Discover the impact of live content on LinkedIn's professional platform. 🎯Introduction to OBS: Unlock the potential of OBS (Open Broadcaster Software) for seamless livestreaming. 🎯Downloading, Verifying, Installing, and Setting up OBS: Get hands-on guidance to set up OBS for your LinkedIn livestreams. 🎯Creating Templates using Canva: Elevate your livestream's professionalism with visually stunning templates crafted using Canva. 🎯Setting up LinkedIn for Livestreaming: Learn the step-by-step process of configuring LinkedIn for your live events. 🎯Going Live: Master the art of initiating and managing professional livestreams on LinkedIn. 🎯Scheduling Live Events: Discover strategies to schedule and promote your upcoming livestreams effectively. 🎯Priority Questions and Answers: Get expert insights and clarity on your queries during our dedicated Q&A session. Top 5 Reasons to Learn LinkedIn Livestreaming: 🎯Professional Branding: Showcase your expertise and build your professional brand on LinkedIn. 🎯Networking Opportunities: Connect with industry peers and potential clients in real-time. 🎯Thought Leadership: Establish yourself as a thought leader in your industry by sharing valuable insights. 🎯Engagement: Drive engagement and interaction with your audience through live conversations. 🎯Career Advancement: Gain visibility and credibility, opening doors to new opportunities and collaborations. Investment: ₹500 INR 🚀 Ready to enhance your LinkedIn presence with impactful livestreaming? Click the link to register and secure your spot! Let's unlock the full potential of LinkedIn Livestreaming together. See you there! https://lnkd.in/gAcrfBjF For Your Sustainable Development Journey, R. Mahendran

A journey of a thousand miles begins with a single step! I finally made it! Congratulations to myself! The 14 Day boot camp on LinkedIn was nothing more than learning, exploring and navigating this professional platform. The hardest part of it was the starting point. Clicking on icons that I am not familiar with. Clicking on terms that I am not familiar with. I am definitely a moulded person with a sharp mind now. The session was so involving, interactive and so helpful. I am so proud to have known Miss Muthoni Njoroge, the brain behind the Linkedin boot camp. You have a big heart, that listens, advises and guides whenever you are needed. I was so green here, but you never gave up on me. You took care of my empty brain but now I am full of wisdom. I know I have a long way to go, but the good thing is that I have just started. May God continue blessing you, and may you never lack wisdom, never ever. My gratitude goes to my young brother, Elvis Warutumo. Your no-nonsense voice pushed me to take personal development skills. Not a minute passes without you mentioning skills. At one point I wondered if skills are a part of your daily menu. But the knowledge I acquired from you is an investment for life. During the meet up session, you shared ideas and tips on how to monetize on websites. The passion you have in your career is so compelling to others. I recommend your skill courses to anyone who is lost in the world of career choice. I had the chance to meet two special guests, Amb. Maryben Omollo and Pauline Kathure Kiraithe. The soft spoken Amb. Maryben Omollo shared lights on Leadership. Who is a leader? A person who takes people to where they want to be. Leadership is practiced in our homes and at the work place. Leadership is influential, and one must understand him or herself. That was my take home from her. Visibility, This was broadly explained by our lovely guest Pauline Kathure Kiraithe . She emphasised on the remaining top of mind. Take up speak up meetings to build your brand. Talk about the things you know without the need to sell. Engage the market in order to understand it. Build your brand independently. No end to this information. This is just a recap. Then finally a big thank you to my able team. Cohort 5 Global LinkedIn Boot Camp members, who kept on motivating myself. Ade Kiseu, Bilha Luseka ,Thitu Kibata ,Rose Lamai Toing'eny, Julia Kasiva Oyiolo , Mary Gachuhi ,Mary Waweru , Dr.Elizabeth Okemwa, Judith Akite, Perpetua Marigi Bulemi Rita Kanana, Teresia M. Gitau, Debora Barasa - CCP(K) , Purity Kinanu, Assoc. CIPD, CPP®️, Caroline Kiprop , Peris Maina CPA(K) , Anthony Wachira. This team is a true family, that any one can wish to belong to. Full of focused and mature people. You showed solidarity for one another. And I shout, congratulations to all of us, we made it guys! My good friends, join the next global LinkedIn boot camp and learn like I did.

🚀 𝐃𝐚𝐲 𝟏𝟖: 𝐇𝐚𝐫𝐧𝐞𝐬𝐬𝐢𝐧𝐠 𝐭𝐡𝐞 𝐏𝐨𝐰𝐞𝐫 𝐨𝐟 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 𝐟𝐨𝐫 𝐂𝐚𝐫𝐞𝐞𝐫 𝐆𝐫𝐨𝐰𝐭𝐡 Hello LinkedIn family! As we continue our 𝟑𝟎 𝐃𝐚𝐲𝐬 𝐨𝐟 𝐂𝐚𝐫𝐞𝐞𝐫 𝐆𝐫𝐨𝐰𝐭𝐡 𝐣𝐨𝐮𝐫𝐧𝐞𝐲, today we’re diving into a game-changing tool right here on LinkedIn—Analytics. Understanding how to interpret and utilize LinkedIn Analytics can significantly elevate your professional presence and open new doors of opportunity. 𝐖𝐡𝐲 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬 𝐌𝐚𝐭𝐭𝐞𝐫: LinkedIn Analytics provides you with insights into who is viewing your profile, which of your posts are most engaging, and how your presence is growing over time. This data is invaluable for anyone looking to refine their personal brand and expand their network strategically. 𝐊𝐞𝐲 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐬 𝐭𝐨 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐞: 𝐏𝐫𝐨𝐟𝐢𝐥𝐞 𝐕𝐢𝐞𝐰𝐬: This feature shows who’s been looking at your profile. Are they recruiters? Industry peers? This insight helps you understand if you are attracting the right audience.𝐏𝐨𝐬𝐭 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬: Find out which types of content resonate the most with your audience. This can guide you to produce more of what works, boosting your engagement and visibility.𝐒𝐞𝐚𝐫𝐜𝐡 𝐀𝐩𝐩𝐞𝐚𝐫𝐚𝐧𝐜𝐞𝐬: Discover how often your profile appears in search results. This can indicate the effectiveness of your keywords and help you tweak your profile for better visibility.𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐓𝐢𝐩𝐬 𝐭𝐨 𝐔𝐬𝐞 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬: 𝐑𝐞𝐠𝐮𝐥𝐚𝐫 𝐂𝐡𝐞𝐜𝐤-𝐢𝐧𝐬: Make it a habit to check your analytics regularly to monitor trends and shifts in your engagement or audience demographics.𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: Align your content strategy based on the analytics feedback. If certain posts drive more engagement, consider why and how you can replicate this success.𝐍𝐞𝐭𝐰𝐨𝐫𝐤 𝐆𝐫𝐨𝐰𝐭𝐡: Use profile view data to reach out and connect with individuals who show interest in your profile, turning views into valuable connections.🌟 𝐄𝐱𝐜𝐢𝐭𝐢𝐧𝐠 𝐔𝐩𝐜𝐨𝐦𝐢𝐧𝐠 𝐏𝐨𝐬𝐭𝐬 𝐀𝐥𝐞𝐫𝐭! Stay tuned as we approach the final stretch of our series. Expect deep dives into continuous learning, leadership, and innovative technologies like Virtual Reality that are reshaping career coaching! 💬 𝐄𝐧𝐠𝐚𝐠𝐞 𝐰𝐢𝐭𝐡 𝐮𝐬! What’s one insight from LinkedIn Analytics that surprised you or influenced your LinkedIn strategy? Share your experiences and let’s learn together! 🔔 𝐅𝐨𝐥𝐥𝐨𝐰 𝐭𝐡𝐢𝐬 𝐬𝐞𝐫𝐢𝐞𝐬 𝐭𝐨 𝐧𝐨𝐭 𝐦𝐢𝐬𝐬 𝐨𝐮𝐭 𝐨𝐧 𝐢𝐧𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞 𝐢𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐭𝐡𝐚𝐭 𝐜𝐨𝐮𝐥𝐝 𝐫𝐞𝐝𝐞𝐟𝐢𝐧𝐞 𝐲𝐨𝐮𝐫 𝐜𝐚𝐫𝐞𝐞𝐫 𝐩𝐚𝐭𝐡. 𝐋𝐞𝐭'𝐬 𝐨𝐩𝐭𝐢𝐦𝐢𝐳𝐞 𝐨𝐮𝐫 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 𝐚𝐧𝐝 𝐩𝐮𝐬𝐡 𝐨𝐮𝐫 𝐜𝐚𝐫𝐞𝐞𝐫 𝐛𝐨𝐮𝐧𝐝𝐚𝐫𝐢𝐞𝐬 𝐭𝐨𝐠𝐞𝐭𝐡𝐞𝐫!

Need the "LinkedIn Daily Business Guide"? It is a repeatable process that allows you to reduce your time and increase your efficiency. So if you are doing stuff that matters on LinkedIn then ask for it :-) #freeguide #linkedinbusiness #linkedinexpert

You create a search on LinkedIn - you have a long list of people to talk to. Overwhelmed you randomly message and get nowhere. STOP - try a Prospecting Pyramid instead. 👇 If I start at the top of my list and try to work through it, it's not effective. The order is too random and my time isn't used effectively. Instead, I create a type of Prospecting Pyramid. I use my network and my past work to prioritise. Here’s the order I apply: 1. People who I am connected to 2. People connected to one of my colleagues 3. People connected to someone I know well, perhaps a past client 4. People who used to work at a company I’ve trained but have moved on 5. People who used to work at a company I have worked at 6. People who I share Groups or Events with 7. People who have posted recently 8. People who are local to me Not only does it help to identify the right people in the list, it helps determine the most effective type of approach. Which would be the most successful one for you? PS. We look at how LinkedIn helps in both my team training sessions and 1-2-1 coaching. ----- When not being all consumed by LinkedIn ... 💥 I run bespoke LinkedIn team training face to face and remotely designed to get your team using LinkedIn effectively 💥 I can also work with you 1-2-1 to help you get the best from your Profile and LinkedIn in general - Power Hour details above 🔔 Ring my bell at Mark White to not miss a post 💭 DM me if you've a question or want to share ideas