Thomas Pister’s Post

Outside broadcasting companies say they want media technology vendors to be more transparent about their carbon footprints as the industry aims to become more sustainable. During a panel on innovative and sustainable solutions in outside broadcasting as part of the Media Tech Sustainability Summit, members of the OB service provider community were asked about ‘greenhushing’, which is when companies aren’t willing to talk about how sustainable their technology is. https://lnkd.in/eR_5YMa7

Let's unite to protect our planet on World Environment Day. Taking action today will safeguard a sustainable future for generations to come. Visit www.keepconnected.com.au #CustomerCentric #KeepConnected #Organized #Innovation #TechStartup #EntrepreneurialJourney #CentralizedInfo #StreamlineFlow #EnvironmentalProtection #WorldEnvironmentDay

Discover how TripleLift and Horizon Media's partnership aims for net-zero carbon emissions through innovative Green Media Products and carbon compensation initiatives. Read the Latest full News - https://lnkd.in/eTeh6rjJ #MarTech #MarTechEdge #TripleLift #HorizonMedia #Sustainability #CarbonNeutral #GreenMedia #AdTech #ProgrammaticAdvertising

What if we could reshape the future of media, one sustainable broadcast at a time for a greener world? Did you know? According to Green IT, 75% of the environmental impact of digital technology comes from the production of products that support broadcasting. Our planet faces unprecedented environmental challenges, urging different industries to re-evaluate their impact and embrace sustainable solutions. This is where green broadcasting steps in, offering a path towards a more eco-conscious future. At the heart of green broadcasting lies the adoption of energy-efficient data centers, which serve as the backbone of our digital infrastructure. Coupled with green broadcasting practices such as renewable energy sourcing and responsible waste management, we can minimize our ecological impact while delivering high-quality content to audiences worldwide. These practices reduce waste and promote a sustainability culture among consumers, inspiring them to make greener choices in their media consumption habits. On this World Earth Day, let's pledge to make every broadcast more sustainable. Ready to share your ideas for a greener media future? Let's spark some eco-friendly creativity together! Share your thoughts and join the conversation on sustainable broadcasting. #MediaGuru #WorldEarthDay #greenerfuture #greenbroadcasting #sustainability #ecofriendlypractices #topical

Green Toolkit Expands to North America at the Sustainable Production Forum! 💚Sustainable Entertainment Society💚 We’re thrilled to join the #SustainableProductionForum on September 23 in Toronto, October 8 in Vancouver, and virtually on October 23, 2024. This year’s forum will cover topics like #greenenergy, #wastemanagement, and #decarbonization technologies—areas that perfectly align with our vision. It’s a chance to connect with like-minded professionals who are just as passionate about creating positive change. We’re also proud to sponsor the free WiFi at the TORONTO BROADCAST CENTRE and in Vancouver at the Roundhouse Community Arts & Recreation Centre Center —because sustainable ideas flow best when everyone is connected! 📶🌿Stop by our desk, catch our presentations, and learn how our Tools turn sustainable production into a seamless experience—instant impact, no interruptions! 🌿💡 With our new reporting features, we empower companies overseeing multiple productions to gain a comprehensive view of their environmental impact. Our software ensures that data from every production is easily integrated into a unified report, providing clear insights for decision-makers and supporting sustainability goals at both the operational and corporate levels. We’re eager to share our experiences, discuss innovative approaches, and demonstrate how our solutions can help productions reduce their carbon footprint, manage resources more efficiently, and integrate sustainability across their entire structure. We began in #Europe, aiming to simplify sustainable production, and now we’re expanding into #NorthAmerica to connect with new partners and share our expertise. By expanding into North America and supporting our first projects in the U.S., we’re not just growing our reach; we’re joining a global movement to make sustainable production the norm and setting new standards to make sustainability accessible and effective for everyone in the industry. Join us at the forum to explore new ideas and drive real change in sustainable filmmaking! #Sustainability #FilmProduction #GreenToolkit #SPF24 #SustainableFuture #ClimateAction #GreenFilm

🌍 Amidst the streaming industry's efforts towards end-to-end #energy efficiency in the technical supply chain, MainStreaming is offering green Edge Video Delivery Network services. 📍 Go Green. Stop by the Innovation Stage on May 16th to listen to the sustainability in media roundtable discussion. Our Sales Director, Dan Racioppa, will discuss our fourfold strategic practices that helped achieve net-zero emissions, fostering a greener world for us through resource management. It will be moderated by Benjamin Schwarz. We are a Carbon Neutral certified Intelligent Media Delivery Company recognized by a German ClimatePartner. We are also founding member of the Greening of Streaming initiative. ♻ #GreenTech #EnergyEfficient #Sustainable #Technology #ClimatePartner #Netzero #CarbonNeutral #GreeningofStreaming #StreamingMedia #VideoStreaming #OTT #OTA #CTV #EdgeComputing #SupplyChain

Research by Sony on sustainability in media and entertainment in Europe: only 40% of respondents cared about being seen as more sustainable, 73% have made operational changes to reduce environmental impact - mostly reducing travel, and changes to operations while on-location More than half didn’t agree that customers, end users or viewers were the driving force for making changes. Instead, they cited their organisation’s employees. Sustainable Media Ireland is a voluntary network supporting Ireland's media industry towards a greener, more inclusive, more resilient future. Learn more at www.SustainableMedia.ie

Hey y'all! I wrote a thing about the steps the media entertainment complex is taking to become greener. Thanks to Joel Makower, 🔌 AY Young, Rachel Kropa, and the folks who're working to make media sustainable. Check out the piece here and let me know what y'all think:

If you missed our webinar launching Ad Net Zero's Industry Roadmap, grab a cup of coffee and sit with me for a 20 minute review

Did you know that the tech industry, particularly video streaming, is rapidly becoming a significant contributor to global carbon emissions? 📈 And as digital content grows, so do the emissions.   We recently interviewed François Polarczyk, the sustainability director at Accedo.tv, to explore the challenges and opportunities in making the video streaming industry more sustainable. 🎥   Here are some enlightening points we discussed:   Data Challenges: François highlighted the difficulties in standardizing environmental data across the supply chain. Accurate metrics are crucial for measuring progress and implementing effective sustainability strategies. 📊 Viewer Education: Many viewers don't realize how much energy streaming uses. Raising awareness is critical and would lead to more sustainable choices. 🌱 Global Cooperation: François emphasized the importance of international collaboration and standardized practices, especially in regions with less stringent regulations. 🏢   Practical Strategies: We also discussed practical steps for companies, from basic audits to using advanced sustainability software, to improve their sustainability efforts. 🖥️   🔗 Find the full article in the comments! 👇   #csrd #innovation #footprint #sustainability #tech #environmental #esg