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Cleanse, Tone, Brighten Set

Unveiling Beauty: A Comprehensive Guide to Must-Have Beauty Products

Real talk - brands do you ever consider the power of your messaging in helping and healing people? By making diverse humans feel seen, heard, and valued, brand campaigns can become vessels for collective good. It's time to prioritize true human connection over consumption, and Gen Z is a great place to start. In a world where Botox, fillers, and filters are the norm, we need to destigmatize aging and embrace the beauty of growing older. It really excites me that we actually have the opportunity to make a positive impact and create advertising that cares about the greater good of humanity. 63 year old creator Heidi Clements is the perfect example of someone who authentically aligns with destigmatizing aging. She’s raw, she’s real, she’s different. Haven’t seen brands jumping at the opportunity to work with her which I want to shift. She’s someone that is impacting Gen Z and beyond in an extremely uplifting way. If you are ready to start prioritizing the well-being of your audience and using your brand platform and presence for positivity and long-term impact lets connect. Check out of my favorite pieces of content from Heidi: https://lnkd.in/eQuEkciq #brandmessaging #destigmatizeaging #collectivehealing

National I Love My Feet Day is celebrated on August 17 every year. You might be wondering why feet are being celebrated — well the real question should be ‘why aren’t you celebrating it?.’ We know feet are sometimes associated with being gross, but the truth is feet do a whole lot for us as humans: from carrying our entire body weight to carrying any extra load we carry, like groceries and other heavy materials. Feet are the foundation for the entire body in terms of support, balance, posture, and overall well-being, so they should be catered to. https://lnkd.in/e-uDWdfg

I was at the hairdressers earlier today (grade 2, back and sides if you're wondering) when a man pulled up in a huge four-by-four 🚗 The hairdresser says to him - "Excuse me, I'm sorry but we don't serve your kind in here" ❌ The man was shocked - "What do you mean? I just want to get my haircut" ✂ "Yes I know that" the hairdresser snapped "it's just that I know you live round the corner from here yet you've driven in that big gas-guzzlin' jeep. You could've just walked over. Have you not heard about climate change?" 🔥 The man was dumbfounded "What about him?" he asks, gesturing towards me 👉 I pointed to my BMX chained up outside 🚲 The man, now as angry as a badger, left in a huff and vowed never to return again - no matter how long his hair became!! 💇♂️ Now... none of that story actually happened, right? I made it up whilst I sat in the hairdressers chair this morning... But it got me thinking - what if due to my positioning on LinkedIn and on my website I come across a *bit* like the hairdresser in the fictional story above? 🤔 What if I'm unwittingly batting good business away because they think they're not "green enough" or "purpose-driven" enough to work with me? I sometimes feel awkward talking about positioning or the kinds of businesses I want to work with - for fear of looking snobbish - or thinking I'm better than anyone else (which couldn't be further from the truth!). I think I'm very lucky to be able to at least try and work with the types of people and companies that I *think* are doing things in the right way. And that's come from working for a long time in SEO, and from lots of unconscious benefits like white privilege, and where I was born (which may be a topic for another day). To those who have been purposeful about their own positioning - have you ever thought similarly? Or had concerns about how you might be perceived? #grade2backandsides #positioning

📸✨ 5 Reasons Why a Fresh New Updated Headshot is a Must! ✨📸 1️⃣ Make a Great First Impression: Your headshot is often the first thing people see online. A professional and updated image can leave a lasting positive impression. 2️⃣ Reflect Your Brand: Your headshot is a reflection of your personal brand. Make sure it accurately represents who you are and what you stand for. 3️⃣ Stay Relevant: Trends change, and so should your headshot. Stay current and show that you are up-to-date with your professional image. 4️⃣ Boost Confidence: A fresh headshot can boost your confidence and make you feel more self-assured in your online presence and interactions. 5️⃣ Stand Out from the Crowd: In a sea of online profiles, a new headshot can help you stand out and catch the attention of potential clients, employers, or collaborators. Ready to update your headshot and reap all these benefits? Check out the links below 👇 👇👇 Includes Hair & Makeup 👉https://lnkd.in/g643YChz No hair&makeup👉https://lnkd.in/g9xq7Rzh #HeadshotBenefits #ProfessionalImage #BookNow#onlinepresence#stl#stlphotography#branding

🥂 to 3 YEARS! As I celebrate my brand’s @beinlovehair 3rd anniversary tomorrow and reflect on the moment my first product became a reality, I can’t help but feel proud for following my dream. Despite the hard work, headaches, and the days when I feel like giving up because it is that hard to break through in the beauty industry, I have no regrets about starting this business. It has always been my dream, and I won’t stop until I achieve my goal of helping woman around the world overcome their hair challenges and fall in love with their hair again. 3 key takeaways I’d like to share if you’re thinking about starting your own brand👇 * Be authentic. Have a compelling story and create something truly unique that solves real problems for people. * Your circle matters. Surround yourself with a team and friends who genuinely believe in and understand your brand. These are the people who will constantly share your story and spread the word. * Manifest, manifest, manifest! Believe in your brand wholeheartedly. If you don’t believe in its success, who will?! Live and breath your brand, and never give up. #beinlove #beinlovehair #cheersto3 #3yearanniversary #tampasmallbusiness #tampaentrepreneurs

Every now and then, you meet individuals who are pure magic in human form—people who dedicate themselves to making a genuine difference, driving for a more accepting, positive, and just world for everyone. These encounters might seem random, but I’ve learned that when you build a brand with a POWERFUL purpose, like TIB and This is Beauty, your brand acts as a magnet for extraordinary individuals. When you align with people's deepest aspirations for a better world, you attract those who are equally passionate about creating positive change. This is how I connected with Zelda Elisco. I absolutely loved our electrifying conversations about redefining beauty standards. Because we can. The greatest realisation from connecting with these change-makers is this: Behind every impactful brand and movement is a REAL person driving it forward. Passionate people are powerful people. And each of us has the power to change the world. Actually. Read the full interview below.

This is such a powerful example of performative diversity without inclusion in marketing. Athletic shoe companies using people with amputations for marketing purposes, but not considering their needs in the marketplace (buying a single shoe). From IG account of Stefanie Reid #dei #marketing #inclusion https://lnkd.in/giv-sUuR

How to distinguish whether the correct wearing color contact lenses? This is the first step in a simple judgment 🤓 Let's check the video !!!#colorcontacts #ContactLenses #Easy #WOOEYE