Wanda C.’s Post

MoCRA is bringing a number of changes to how cosmetic brands will have to label their packaging. In a recent MoCRA webinar we participated in, the regulatory experts indicated that having your primary company website address, i.e. crunchi.com, on the packaging label, would not meet the new requirements for "adverse event reporting." Yet, when I've spoken to many of the CMs in the industry, no one has added anything different to their packaging for adverse event reporting. Granted, there are two other label options, with one being a phone number and the other being a full mailing address. However, in both of those cases, the regulatory agency suggested that the label had to say something specific such as "to report an adverse reaction to this product, call .... or mail us at... (your address)." What I am wondering is what, if anything, is anyone else seeing or planning on doing to meet these new requirements?

How to Promote Your Lemon Bottle Treatment Services Read full post here: https://lnkd.in/eMcRqfDN 🍋✨ Revitalize your #skincare business with the power of Lemon Bottle treatments! Discover top strategies to attract #HealthEnthusiasts and #BeautyProfessionals with our enriched guide. Dive into personalized marketing tips, proven results, and professional endorsements. 🌟 Ready to shine? 📈💚 #LemonBottleMagic #SkincareSuccess

Navigating the beauty industry's regulatory landscape can be challenging, especially with new laws and regulations coming out all the time. Our latest blog offers practical advice to help you stay compliant and innovative. Check it out: https://lnkd.in/ghU9KXxK #BeautyBrands #RegulatoryTips

Choosing the right packaging is crucial for your brand's success. Explore the benefits of our tube solutions over traditional packaging methods. Make the smart choice for your business! #packagingchoices #ecofriendlypackaging #brandidentity #tubepackaging #pharmaceuticalpackaging #skincarepackaging #cosmeticpackaging #productpackaging #packagingsolutions #burhanipackaging 

Mabel’s Labels vs. The Other Guys We put our labels to the test against cheaper label brands! In lab tests, Mabel’s Labels is the only brand to stay stuck through 50 washes! 🫧 We put the science behind our labels to make sure they will stay STUCK! 💪💗 #mabelslabels #namelabels #kidsnamelabels #momtips #momlife #momhacks #parenttips #satisfactionguaranteed #durable #strong #labtesting #laundry #clothinglabels #clothing

Did you know that Capsum Austin sustainable cosmetic manufacturing facility features a Precision Indoor Farm where we grow active ingredients to be formulated into finished products we co-create with you!? Take the next two minutes to soothe your senses and be transported into the future of #sustainablebeauty watch this video! Come grow with us! 🌻 🥦 Curious to know more!? 👍 and comment on this post or Book an appointment with me. #precisionindoorfarming Orius #cosmeticsindustry

The Price of Perception! Neurofen in Australia faced legal trouble for selling chemically identical pills at higher prices by repackaging them as variants like “Neurofen for Period Pain” and “Neurofen for Colds and Flu.” A win for consumer transparency? Absolutely. But here’s the twist: the placebo effect. Paying more for a product labeled for a specific need can actually make it feel more effective. It’s a powerful reminder: how you position and price a product shapes how it’s perceived. #packaging #marketing #branding #brandstrategy

The exciting journey of changing brand perception 🤩 We started the business very much unintentionally and have grown organically from the outset, however, it’s becoming increasingly clear that we have a fabulous opportunity to really make a difference - to challenge and change some strongly held beliefs: 1) Young = Beautiful - nonsense! It’s a privilege to be able to reach older age and even more to do so with our health intact 2) Marketing claims both about ‘miracle’ skincare ingredients which will make you look young and about how ‘green’ are the products - largely nonsense! 3) Businesses should exist to grow fast and maximise profits for shareholders - bollocks! …slightly harder to challenge this but we’re putting our money where our mouth is - we’re already Soil Association COSMOS Certified Organic and Natural and are working towards B Corp status So watch this space as we set out our new communications to challenge some of these perceptions and use Neve’s Bees as a Trojan horse for so much more than just ‘aww it’s so pretty’! #brandperception #strategydevelopment #bcorp #businessforgood #beautyindustry #businessstrategy #businessstrategies #ethicalbusiness #ethicalmarketing Ross Macken Nikki Shield #cosmeticsindustry #skincare #skincareproducts #forceforgood Neve Macken

The Benchmarking Company offers in-home beauty and personal care product testing to garner 5-star consumer claims that are vital for market success. Our consumer perception studies garner powerful, validated consumer claims, promote growth in market share, bolster sell-in and sell-through, and mitigate legal and regulatory risk. Interested in testing for your brand? Call (703) 871-5300 or email us at info@benchmarkingcompany.com #TheBenchmarkingCompany #BeautyConsumer #BeautyResearch #ConsumerClaims #Efficacy #EfficacyClaims

Skincare Pros: Let's talk about how a simple blog can make you an industry leader In a highly competitive market, product information on the internet regarding ingredients, formulation processes, clinical studies can be overwhelming...and sometimes false. As a result, consumers aren't sure who to believe and scared of being duped. Understandable. 📣 Here's the bright side: As a #skincare brand actually backed-by-science, maintaining a blog dripping with wisdom can: ☀️Build trust & credibility by offering transparent insight behind your innovations ☀️Improve SEO to help spread your truth and effectively target your ideal consumer ☀️Debunk myths from unreliable sources to set the record straight A well developed blog is the behind-the-scenes tour that your consumers are craving to peek into. ❌ No more information overload. ❌ No more unethical misinformation. ❌ No more doubts or risking your reputation. Soothing your consumers' cold feet is a surefire way to build brand loyalty and keep you ahead of the competition. --------- ✍  Need a hand creating an effective blog that keeps you ahead of the competitive curve? Then sign up for a free consultation call to see if my SEO blogs are a good fit for you! Link in comments 🔗