Wilde Story Marketing’s Post

Many local businesses pour their marketing budgets into lead generation, thinking it’s the quickest way to grow. But here’s the thing... Generating leads without building trust is like planting seeds in unfertilized soil. 77% of consumers make purchase decisions based on brand name... So, if your audience doesn't know or trust your brand, your leads aren't likely to convert. Focusing only on lead gen might give a temporary boost, but long-term growth requires brand equity. 88% of consumers say authenticity and consistency are crucial when deciding which brands to support. (Stackla) How is your brand building trust today? #BrandBuilding #AuthenticityMatters #MarketingStrategy #BusinessGrowth

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