Want to know how influencer marketing can deepen fan engagement? Here's how we did it with the Cleveland Browns. I recently coordinated a social media collaboration between the Cleveland Browns and James Droz, an influencer I represent. The Browns sent James a custom jersey with his name on it, and it created a powerful connection between the team and its fans. Two key takeaways from this experience: 1. Communication is crucial – Clear communication was vital in navigating technical challenges and ensuring the success of the campaign. 2. Influencer engagement drives loyalty – Personalized gestures like a custom jersey help deepen the bond between teams and their fan bases. This project reminded me how meaningful influencer collaborations can be in strengthening audience relationships. How are you using influencer marketing to engage your audience? 🤔 #InfluencerMarketing #FanEngagement #BrandPartnerships #ClevelandBrowns
Love this!
Awesome job Zane Hampton!
This is awesome! Thanks for sharing
So good, so true! Big fan of influencer marketing.
So cool Zane! Valuable experience!
Founder at Project Casting / Livy AI
1moHi Zane, sounds like a fantastic collaboration! We connect influencers with brands too. Let's chat!