5 Tips To Measure Your App Users Satisfaction

When it comes to mobile app customers, there is no better friend and foe for a mobile app business, especially in the current market conditions. Earn the customer’s trust and they would be devoted to your brand but if you treat them poorly then the tables can turn towards you. In addition, the major issue is that only 5% of unhappy customers really express their discontents. And sometimes it might happen that some of them won’t even come back. So what can you really do to determine the satisfaction of your customers? Our Mobile Experts can help you increase organic downloads on your app, retain your customers on the long term and can also measure their satisfaction, check it out Here!

The most effective way to measure that is using feedback surveys and communicating directly with the customers. Being cautious regarding the customer experience and its influence on your business conversions is vital to the business’s success. Consider the following tips to measure the effectiveness of your app’s customer experience.

• Analytic Tools

In order to get a clear picture of how the users are responding to your application, you need to understand the analytics. In addition to the integrated analytics tools provided by the app stores, there are many third-party analytics tools that can provide a more in-depth understanding about the app usage. The information provided by these tools range from user demographic to the location to data connection, in-app time sent, etc. Using this data, developers can fix the issues and can release a functional application. Moreover, the significant metrics to monitor when evaluating analytics tools include: Number of downloads, app usage, lifetime value of the user, retention rate, MAU and DAU, session length, average revenue per user.

• In-app feedback

In-app feedback is a kind of personal interaction to get one-on-one and anonymous feedbacks from the users. This is to ensure that users can share their feedbacks internally without having to share it in front of other users as well as your app won’t have any bad ratings or reviews. As the reviews and ratings stay between the users and the mobile app developers, this would help you in building a positive public image along with building trust among the users.

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