Beyond the headlines: JCPenney unveils AI beauty advisor, SkinCeuticals launches personalized skin care
Personal Care Insights
Personal Care Insights is the go-to hub for global beauty, cosmetic and personal care industry news.
This week in industry news, JCPenney partnered with Revieve to enhance its beauty experience with AI, SkinCeuticals and STĀS Skincare launched new personalized skin care services and products and Symrise AG outlined its growth strategy at Capital Market Day.
Partnerships
JCPenney teamed up with Revieve to integrate an AI-powered beauty advisor tool into its retail experience. The partnership included virtual skin care, hair care and makeup analysis that gives personalized recommendations to customers who upload selfies to the JCPenny website. JCPenny said the collaboration increased customer engagement and improved conversion rates.
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Launches
L'Oréal ’s SkinCeuticals launched a new virtual consultation service on its website in collaboration with video commerce company Bambuser . The service allows customers to receive personalized skin care advice, product recommendations and skin care routines from licensed aestheticians
Find out more about launches by clicking here.
Business News
Symrise AG announced its strategy to maintain profitable growth to analysts and investors at Capital Market Day in Holzminden, Germany. The company plans to expand its cosmetic ingredients portfolio and focus on sustainability. Symrise aims to achieve organic sales growth of 5-7% annually and an EBITDA margin of 21-23% by 2028 while integrating digitalization and AI technologies into its processes.
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Celebrations
The Estée Lauder Companies Inc. celebrated the winners of the 2024 Nature Awards for Inspiring Women in Science. These awards honor women in the early stages of their research careers and who promote STEM education for girls and young women. Claire Chewapreecha, a computational biologist researching tropical diseases, and Martha Alade, founder of WITIN Girls STEM Clubs & Outreaches in Nigeria, were the two winners.
Find out more about celebrations by clicking here.
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