Cannes Creative Commerce Winners
SAMY Alliance
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Today, we’re sharing the Cannes Creative Commerce Winners! Because every time is a good time to get inspired, discover innovative ideas, and learn from the best.
Whether you’re seeking fresh perspectives or just want to enjoy pure creativity, these projects are a brilliant example of how creativity and commerce can come together to transform the world.
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Customer Aquisition & Retention. Renault Group 🇫🇷 Grand Prix
Market disruption. IKEA 🇨🇦 Gold
Entertainment Commerce. iFood 🇧🇷 Gold
Travel, Leisure, Retail. Mercado Livre Brasil 🇧🇷 Silver
Innovative Use of Media. Cerveza Corona Colombia 🇨🇴 Silver
Mobile Led Commerce. #Bailey's Diageo Ireland 🇮🇪 Silver
Customer Acquisition & Retentions, ADT 🇲🇽
Payment Solution. #WeCapital 🇲🇽 Silver
Consumer Goods. Samsung Electronics Bronze
Consumer Goods. Kraft Heinz ft #TaylorSwift Bronze #HeinzIsSwiftie
Consumer Goods. #Oreo Mondelēz International Menu
In Store Experiences. The HEINEKEN Company 🇦🇷 Bronze
Payment Solution McDonald's Silver
Brand Strategy. #MatildaBay Bronze
Mobile Led Commerce. #Oreo Mondelēz International Gold
For Santiago Lucero, Global Creative Director at SAMY, Cannes Lions represents an invaluable opportunity for inspiration and networking: “The festival is generating very interesting talks and speakers,” he says. In addition, he says that the growing participation of clients at the event facilitates deep conversations about creativity and innovation in an environment free from the daily pressures of work. “There is nothing more powerful than an idea to generate a result,” he concluded. (via INSIDER LATAM )