Centre Stage __ How Nosto Delivers Personalised Customer Experiences.

nosto.com

Imagine walking into your favourite boutique and the shop assistant immediately knows your style, suggests the latest trends that suit your taste and even remembers what you bought last season. Now, imagine having that same personalised experience online- this is what Nosto brings to life.

Nosto is a leading personalisation platform that empowers eCommerce businesses to deliver tailored shopping experiences at every step of the customer journey. By leveraging advanced AI and machine learning, Nosto analyses customer behaviors, preferences and interactions in real time. This means that each shopper is presented with the most relevant products, offers and content, increasing engagement and boosting conversion rates.

Zoe & Morgan

Website : zoeandmorgan.com

Vertical : Jewellery

Platform : Adobe Commerce

Ecosystem : Nosto, Klaviyo and Algolia.

Using Nosto we were able to dynamically produce product recommendation blocks across the site, this helps users purchase what they are most likely to be interested in. We are also able to create AI-generated recommendations for each individual. Utilising the full Nosto experience we can include widgets into EDM campaigns and automated flows such as Abandon carts, this allows us to include products they abandoned but also show products they were viewing for increased conversions.

Discover how Zoe & Morgan also developed a deep understand for their customers' behaviours, motivational drivers and friction points. Read more here.

Merchant

Website : merchant1948.com.au

Vertical : Footwear

Platform : Adobe Commerce

Ecosystem : Nosto, AfterPay, LayBuy, Windcave, PayPal, Yotpo, Klaviyo and Algolia.

Nosto AI Personalisation was a key component of the Overland digital relaunch.

The Overdose. New Zealand team, partnered with Overland to revamp their online presence. The relaunch aimed to leverage the capabilities of Adobe Commerce Cloud and Magento 2.4. Key enhancements included the integration of Nosto AI Personalisation for personalised customer experiences. This comprehensive overhaul not only addressed the limitations of their previous Magento 1 platform but also optimised user experience and operational processes.

Discover how Merchant harnessed the power of Adobe Commerce Cloud and Magento 2.4 to create a personalised and efficient online shopping experience. Read more here.

Signet

Website : signet.net.au

Vertical : B2B Packaging

Platform : Adobe Commerce

Ecosystem : Nosto, Dotdigital, Yotpo and Algolia.

Nosto's AI personalisation capabilities were crucial in providing a tailored shopping experience for customers.

Nosto's integration has empowered Signet to deliver highly personalised customer experiences. By leveraging Nosto's capabilities, Signet can effectively split test subject lines, generate tailored product recommendations and dynamically personalise landing page content. This comprehensive approach ensures that each customer's online journey is unique and engaging.

Discover how Signet leveraged Nosto to create highly personalised customer experiences through split testing, tailored product recommendations and dynamic landing page content. Read more here.

“Furthermore, the seamless integration of Magento, Dotdigital and Nosto has made a real difference at an operational level.”

Barkers

Website : barkersmenswear.co.nz

Vertical : Omnichannel Fashion

Platform : Adobe Commerce

Ecosystem : Nosto, Klaviyo, Algolia, Yotpo, Foursixty Ontempo, The Market and DHL.

Nosto is at the heart of Barkers digital transformation. As part of the project, Overdose integrated Adobe Commerce with Ontempo Retail, Barkers' ERP solution and other key systems. 

Nosto's powerful personalisation capabilities play a crucial role in delivering targeted product recommendations to Barkers' customers, fostering a more engaging and personalised shopping experience.

Discover how Nosto empowered Barkers to deliver personalised shopping experiences through targeted product recommendations. Read more here.

JAG

Website : jag.com.au

Vertical : Omnichannel Fashion

Platform : Commerce tools

Ecosystem : Nosto, Algolia, Omneo, Klaviyo, Comestri, Apparel21, Klarna, Adyen, Cloudinary.

Nosto was instrumental in providing a personalised and informative shopping experience for JAG customers. The integration of Nosto, along with Algolia and Klaviyo, enabled customers to access relevant product details, inventory levels and order statuses. This, combined with a high-quality user experience, contributed to enhanced e-commerce operations for JAG.

Discover how Nosto empowered JAG to deliver a personalised and informative shopping experience. Read more here.

Your Local Partner Hero

LinkedIn: Pär From

Email: par.from@nosto.com

Title: Head of Partnerships - APAC

“At Nosto, we’re passionate about empowering eCommerce brands to deliver highly personalised shopping experiences that drive engagement and increase conversion rates. Our platform leverages AI to help brands tailor every interaction, from product recommendations to dynamic content, based on real-time shopper behavior. This ensures that every customer gets a relevant, personalised journey, leading to better customer loyalty and improved revenue. We’ve had the privilege of partnering with incredible companies and partners such as Overdose and seeing firsthand how impactful personalisation can be for their success.”

Pär From

Head of Partnerships - APAC

Nosto

Top Features:

1. Product Recommendations: Drive engagement with personalised product recommendations based on shopper behavior, trends and purchase history.
2. Dynamic Content Personalisation: Adapt banners, images and messages to align with the unique preferences of every visitor.
3. Onsite Search and Merchandising: Help customers find what they’re looking for faster with intelligent search and dynamic merchandising tools.
4. Segmentation and product Insights: Understand your audience and products better with advanced segmentation and insights capabilities, enabling you to target campaigns more effectively.
5. A/B Testing and Optimisation: Continuously test and optimise experiences to ensure every customer interaction is as effective as possible.

Why Nosto?

Nosto enables brands to create a one-to-one shopping experience that mirrors the in-store experience online. With a focus on usability and scalability, Nosto integrates seamlessly with major eCommerce platforms, making it accessible for a wide range of businesses. The platform’s intuitive interface allows marketers and merchandisers to launch personalisation campaigns without the need for heavy technical expertise.

How It Works:

Nosto captures every click, scroll and search a shopper makes, building a unique profile for each visitor. This profile is then used to deliver experiences that are relevant and engaging—whether it's showing a shopper new arrivals in their favourite category, or reminding them about products they’ve shown interest in before. By providing a deep level of personalisation, Nosto ensures customers are not only satisfied but delighted with their shopping experience. With Nosto, your store isn’t just another online shop—it’s a destination that feels tailor-made for every visitor, turning one-time shoppers into loyal customers.

Book a demo today!