Counter-top Units Segment To Lead Overall Point-of-Use Water Treatment Systems Market

The report "Point-of-Use Water Treatment Systems Market by Device (Tabletop, Faucet-mounted, Countertop) Technology (RO, Ultrafiltration, Distillation, Disinfection, Filtration), Application (Residential & Non-Residential) & Region - Global Forecast to 2026", market size is projected to grow from USD 16.2 billion in 2021 to USD 25.3 billion by 2026, at a CAGR of 9.3% from 2021 to 2026. The market is projected to grow in accordance with increasing demand for clean drinking water, increasing water contamination, growing human population, growing awareness about the benefits of water treatment, and technological innovations in the water treatment industry.

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Browse 216 market data Tables and 47 Figures spread through 214 Pages and in-depth TOC on "Point-of-Use Water Treatment Systems Market by Device (Tabletop, Faucet-mounted, Countertop) Technology (RO, Ultrafiltration, Distillation, Disinfection, Filtration), Application (Residential & Non-Residential) & Region - Global Forecast to 2026"

In terms of value & volume, counter-top is estimated to lead the point-of-use water treatment systems market in 2020

Based on device, counter-top units are projected to be the largest segment in the point-of-use water treatment systems market. Counter-top units are also known as on-counter filters. These filters sit on the counter and are directly connected to the faucet. They consist of a diverter, allowing users to switch between unfiltered and filtered water. Counter-top units operate on reverse osmosis as well as activated carbon technologies. These filters reduce contaminants, such as bacteria, dirt, chlorine, particulates, rust, lead, mercury, sediment, copper, benzene, cadmium, and cysts. The major advantage of counter-top units is that they do not require frequent filter changes. However, they require some plumbing. Counter-top units do not chill water, unlike pitcher water filters.

Residential is estimated to be the largest segment in the point-of-use water treatment systems market in 2020.

By application, the residential sector is projected to be the largest segment in the point-of-use water treatment systems market. The residential application mainly encompasses the use of point-of-use water treatment systems to produce potable water for domestic consumption. The residential water treatment application is expected to witness high growth due to the increasing need for treated drinking water, removal of unpleasant taste, odor, and discoloration, suspended solids, biodegradable organics, and pathogenic bacterial.

Reverse Osmosis is estimated to be the largest segment in the point-of-use water treatment systems market in 2020.

By Technology, reverse osmosis is projected to be the largest segment in the point-of-use water treatment systems market. Reverse osmosis is a process of producing pure water through a semipermeable membrane, wherein the water is pumped at high pressure through this membrane, which separates inorganic minerals (such as radium, sulfate, calcium, magnesium, potassium, sodium, nitrate, fluoride, and phosphorous), organic compounds (including pesticides), and other impurities from water. Usually, reverse osmosis systems are combined with a mechanical and activated carbon filter. The sand and large particles are removed by the mechanical filter first, and then after passing through the RO unit, the water is moved through the activated carbon filter for the removal of organic compounds. The RO water purifier can be of various types, such as wall-mounted or tabletop and under-the-sink or under-the-counter RO purifier.

The APAC region is projected to account for the largest share in the point-of-use water treatment systems market during the forecast period.

The APAC region is projected to lead the point-of-use water treatment systems market in term. The growing population in these countries presents a huge customer base. The growth of these industries is backed by the increasing public and private sector investments, increasing population, growing economy, and high disposable incomes of both value and volume from 2021 to 2026. Growing population and rapid urbanization are among the key factors propelling industry expansion in the region, during the forecast period.

Pentair PLC (UK), Honeywell International (US), Panasonic Corporation (Japan), Unilever PLC (UK), LG Electronics (South Korea), Coway Co. Ltd. (South Korea), Best Water Technology AG (Austria), Toray Industries (Japan), amongst others, are the key players operating in the point-of-use water treatment systems market. Merger & acquisitions, investments & expansions, partnerships & collaborations, and new product developments are some of the major strategies adopted by these key players to enhance their positions in the point-of-use water treatment systems market.

The point-of-use water treatment systems market has thousands of companies which thrive in their domestic market. A few of the major players are Pentair PLC (UK), Honeywell International (US), Panasonic Corporation (Japan), Unilever PLC (UK), LG Electronics (South Korea), Coway Co. Ltd. (South Korea), Best Water Technology AG (Austria), Toray Industries (Japan), among others. These players have adopted various growth strategies, such as mergers & acquisitions, investments & expansions, agreements, partnerships & joint ventures, and new product developments, to increase their market shares and enhance their product portfolios.

Acquisitions and joint ventures accounted for the largest share of all the strategic developments that took place in the point-of-use water treatment systems market between 2016 and 2020. Key players such as Pentair PLC, Panasonic Corporation adopted these strategy to enhance their business, market presence, to develop new products and meet consumer demand.

Pentair PLC, formerly known as Tyco Flow Control International, is a UK-based company offering water, fluid, thermal management, and equipment protection products, services, and solutions. It comprises three reportable business segments: Aquatic Systems, Filtration Solutions, and Flow Technologies. The company provides point-of-use water treatment systems under its filtration solutions segment. The Filtration Solutions segment designs, manufactures, and markets innovative water solutions to meet filtration and separation challenges across residential, commercial, food & beverage, and industrial applications. The company has a strong global foothold with around 20 manufacturing plants and conducts its operations in over 30 countries across Europe, Asia Pacific, North America, and other regions.

Honeywell International is a diversified technology company that manufactures power generation systems, control technologies, aerospace products, and plastic and electronic materials. It operates through four major segments: Aerospace, Honeywell Building Technologies, Performance Materials and Technologies, and Safety & Productivity Solutions. Point-of-use water treatment systems come under the performance materials and technologies segment. The company has a global enabler, Honeywell Operating System (HOS) Gold, which integrates various processes of the company such as the Honeywell Operating System (HOS), Velocity Product Development (VPD), Functional Transformation (FT), Honeywell User Experience (HUE), Software, and Six Sigma into an entire business operating system.