Digital Healthcare for India’s Healthcare Challenges
India is the seventh largest country in the world and interestingly features striking variations in geographical, socio-economic and demographic fronts. With a population raring to touch 1.5 billion, India continues to be a paradox, where opportunities galore, but the positives are offset by inherent defects and increasing challenges. This is typically glaring in the fields of healthcare and education, the two important sectors where both government and private sectors together play an equal as well as an indispensable role.
As we narrow down to deliberate more on the healthcare scenario of the country, we realise that, while we have made significant progress in effecting advancements in the medical field, the same cannot be said about the efficacy of its delivery, accessibility, and affordability. Most importantly, its skewed distribution across various geographies and socio-economic groups, definitely calls for digital interventions and accelerated advent of digital healthcare technologies to increase access and evenly spread it.
The steady transition of our economy into a digital one, especially in the last seven years, is actually setting the perfect stage for seamless digital integration of healthcare services and delivering them through technological excellence. Be it telemedicine online platforms, online diagnostic applications, or epharmacy platforms, digital patient engagement is gaining ground.
We know that every smaller town doesn’t enjoy vast and varied medical services, but health and life don’t wait and need immediate and constant attention and addressing. In the wake of this concern, digital healthcare interventions through integrated SAAS platforms for hospitals are seeing a massive opportunity where hospitals can strengthen their telemedicine online platforms and online consultation services, online booking of diagnostics and digital interfaces for pharmacy purchase. They finally top it with the encouragement of online payments to save time and travel costs for patients, all part of the emerging digital healthcare.
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It is now beyond doubt that physically providing healthcare services to the 1.5 billion population is not only challenging, but at a point impossible too. Therefore, robust telehealth tools, artificial intelligence and online technologies are the need of the hour. These surely optimize core testing and diagnostics, improve the picture of teleconsultation,
and significantly save time and costs for the patients. For healthcare organisations, this comes as a great opportunity to scale up their business and bring more patients into fold, without brick and mortal investments. With a substantial investment in SAAS tools as those developed and offered by MedleyMed, hospitals can install technology and run their own labels of artificial intelligence to cater to more patients and customers. Besides, they get to integrate consultation, pharmacy and diagnostics through digital healthcare, thus offering a complete bouquet of services under one roof.
No wonder, India’s digital health market is predicted to touch one trillion USD, in next ten years. As the country is also seen to be aging faster, staying remotely connected and availing digital healthcare services will not just be a norm, but a ‘must’. In the end, nothing is impossible when 5G connectivity, more