The Direct View: February 2024 Edition (The Americas)

Digital Projection: Helping You Find Solutions in High-Growth Markets 

At Digital Projection, we are here to help you solve problems with innovative products and technologies that address the needs of a rapidly evolving AV market. We have been working diligently to strengthen our products and services to make Digital Projection the obvious choice as your preferred provider of high-quality imaging systems. We know there are is a range of great products from which to choose, and we would be thrilled to work with you on your next project.  

We have updated our projector and LED products to support commercial and residential markets and see several market segments adapting to the changing requirements of workplace and large group meeting spaces.

So, where have we observed an uptick in interest and adoption of high-performance projection and LED displays? House of worship, higher education, and corporate markets. 

What’s driving the demand in each of these high-growth categories?

• House of Worship: Premium projection systems and large LED videowalls keep the current congregation engaged and attract new members to the parish, sanctuary or synagogue through their support of a diverse range of video content, from hymn lyrics to streaming video.
• Higher Education: Large-format imaging solutions support the needs of hybrid learning environments by enabling seamless multi-window viewing and collaboration between remote and onsite students. 
• Corporate: After almost four years of people working from home, many companies are requesting or requiring employees to return to the traditional corporate office. The addition of LED videowalls in lobbies, training rooms, employee lounges, and boardrooms helps attract workers back to the office while elevating productivity, efficiency, and collaboration across the entire organization. 

Strengthening your footprint in these markets

Whether you’re a seasoned pro or new to HOW, higher-ed and corporate projects, our own dedicated design and installation team is here to help!  Based on the parameters of the project, we can assist you in the specification, design, and configuration of the right imaging system. A great way to uncover and explore new opportunities is by contacting your Digital Projection regional sales rep. We’ve been building out our sales team over the past few months and are happy to report that all U.S. territories are now covered by an experienced, knowledgeable expert.

SALES TEAM UPDATE: Territory News

Digital Projection Celebrates the Completion of its U.S. Sales Team

Upon the recent addition of Jared Flax and Pat Hart to our U.S. Sales Team, Digital Projection is proud to announce that all U.S. sales territories are covered! No matter where you’re located or where you do business, there’s a Digital Projection sales rep nearby to support your needs! Here’s our complete U.S. sales roster so you know exactly who to contact:

Jarad Flax

Regional Market Development Manager, Southeast Region

Contact

Pat Hart

Regional Market Development Manager, West Coast and Rockies

Contact

Jeff Schneider

Sr. Sales Manager, Northeast and Mid-Atlantic

Contact

Brian Schumacker

Regional Market Development Manager, Midwest and Central

Contact

Their combined experience and approach to excellence in supporting our dealers = the best team in the business!!

TECHNOLOGY FOCUS: Nexus

Digital Projection Adds Next-Generation Electronics to E-Vision, M-Vision and TITAN Lines

We’re always looking for ways to boost the performance of our projectors, and our newly developed electronics platform does just that! Our “Nexus,” next-generation processing technology will be incorporated across the entire E-Vision, M-Vision and TITAN projector families as we move forward. This single shared platform handles all signal processing--de-interlacing, scaling, warping and edge-blending—to effectively minimize signal delays and latency. Nexus-enabled projectors also accept and independently process dual input signals up to 4K-UHD. Other enhancements enabled by Nexus:

• HDR support
• 10-bit color processing
• Full-gamma color management
• Art-Net support for integration with DMX systems

The OSD menu structure of Nexus will be integrated into our soon-to-be-released Projector Control II software. Want to learn more? Go to www.digitalprojection.com/nexus

CASE STUDY: Outdoor LED

Achieving Backyard Bliss with an Outdoor LED Videowall 

South Florida integrator leans on Digital Projection to deliver a videowall fit for finicky outdoor conditions at a luxury estate. 

Historically, outdoor videowalls have been designed and engineered primarily for commercial applications. However, recent developments in size and clarity along with price reductions have allowed homeowners to start to take advantage of this technology. Utilizing this large-format imaging option in the backyard of a luxury residence makes a lot of sense. A high-end residential project recently completed by AudioTec Designs in Boca Raton proves it. 

“This ‘pinnacle project’ marked our first time installing a residential videowall outside and our first time working with DP,” says AudioTec Designs owner David Holiday. Crucial to the successful implementation of the 130-inch Digital Projection Radiance Outdoor LED videowall was Digital Projection’s diligent assistance from initial design to completion. “We were able to learn from DP’s project coordinators the small yet important details to consider when implementing a videowall. Even the processes of moving the videowall panels from the curb to the lanai without damaging the lawn was a huge deal that DP helped us plan and execute,” Holiday says.

Together, AudioTec Designs and Digital Projection customized the display to combat common outdoor obstacles—sunshine, moisture, weather, etc. For example, they integrated a light sensor with the videowall to enable automatic adjustments of image brightness based on the measure of sunlight. Then, to ensure the image would look crisp and pin-sharp no matter how close or far away viewers would be watching, the team requested the videowall be configured with pixel pitch of 1.5mm. Also implemented was technology to protect the videowall from lightning strikes, electrical spikes and surges. The equipment racks are isolated and connected to dedicated surge protection, power conditioner, and battery backup. Additionally, AudioTec Designs isolated the videowall and video processor via fiber optic cable instead of using highly conductive copper cabling. “This was of major importance, as any major electrical disturbance, whether from the environment or from the power utility could travel over copper to the videowall and potentially cause catastrophic damage to any equipment,” Holiday explains.

To read more about this stunning application of an outdoor LED videowall in a residential setting, please click here.