Everything you need to know about the Propel Global Business Accelerator Program 2024

Being an e-commerce export platform, Amazon Global Selling supports Indian exporters to reach international markets. The platform provides various programs and exclusive events that aid the exporters’ journey on a global level. One of the most successful events of Amazon Global Selling is the Propel Global Business Accelerator. Receiving tremendous success over the years, it is designed to support emerging startups aiming to sell worldwide by providing mentorship, account management, prize money, and more to begin their journey in international markets. To participate, exporters can just check the eligibility criteria and apply. Once selected they can learn through various workshops and receive financial benefits. And finally, on the demo day exporters can present their business pitch to the jury who will select the winners! 

Want to learn more about it? Let’s dive deep into understanding everything about the Propel Global Business Accelerator Program 2024! 

Why do you need Propel Global Business Accelerator?

After completing 3 seasons successfully, Amazon Global Selling is ready to launch season 4! Among various benefits that startups can leverage from here are the key benefits that the program offers: 

1. Receive personalized one-on-one mentorship

Participants will have a unique opportunity to attend specialized learning sessions exclusively led by leaders from Amazon, prominent experts from various industries, and venture capitalists (VCs). Participants will also have the chance to showcase their business ideas directly to top venture capitalists!

1. Establish a global brand

With Propel Global Business Accelerator, exporters will gain an opportunity to expand their brand on a global scale with the aid of Amazon Global Selling. This program offers one-on-one account management support at no cost. It helps exporters navigate the complexities of launching their brands in the international markets.

1. Get monetary rewards and financial advantages

The exporters stand a chance to get various financial rewards and benefits that can aid their global journey. The finalists will receive financial benefits of over $1.5 million. Additionally, the top 3 winners will receive a total equity-free grant of $100,000 from Amazon.

Who is eligible to apply to the Amazon Global Selling Propel Global Business Accelerator 2024?

To participate, certain eligibility criteria must be fulfilled. The startups should: 

1. Operate in the consumables sector, spanning from groceries to beauty products, bedding to kitchenware, and apparel to luggage—essentially any item that can be sold on Amazon, with a functional product and revenue generation already established.
2. Hold an applied trademark status in India as a startup.
3. Possess a scalable supply chain capable of supporting global business expansion and meeting increased demand.
4. Offer a unique product proposition.

How can you participate and what are the selection criteria for Propel Global Business Accelerator 2024?

The participants can easily register through the website. As aforementioned, participants can check the eligibility criteria and apply for Propel Global Business Accelerator 2024 by filling in the required details. Once selected they will receive immense global product launch support via workshops with experts, financial rewards, and more. On the demo day exporters will present their business pitch to the jury including investors and experts who will select the winners!

It is crucial to note that the applicants will be evaluated based on the following criteria:

• Indian-based early-stage consumer startups should have operational prototypes and robust initial adoption rates.
• Firms need to have innovative and scalable concepts, along with high-performing teams known for exceptional execution skills. 
• The evaluation of applications is based on the strength of the business idea and plan, team capabilities, and alignment with program focus areas. 

With Propel Global Business Accelerator 2024, the sky's the limit for Indian D2C businesses aiming to conquer the global marketplace. If you dream of building a global brand, Propel Global Business Accelerator Program 2024 is the platform for you. Register now!