How does Amazon Global Selling fuel the growth of women-led startups like SVA Organics?

For Parisha Goenka, founder of SVA Organics LLC natural wellness is more than a business—it’s a passion. With a profound belief in the healing power of plants, she built a health and personal care brand dedicated to bringing the benefits of pure, natural ingredients to people worldwide.

SVA Organics specializes in essential oils, carrier oils, and other botanical products, all carefully sourced from farmers around the world. But as the brand set its sights on international growth, Parisha encountered a series of challenges. From meeting strict regulatory requirements to adapting marketing strategies to different countries and cultures, the path to going global was anything but simple.

That’s where Amazon Global Selling made all the difference.

Navigating Global Expansion

SVA Organics launched on Amazon Global Selling in 2018 with a small team and a handful of products. Since then, the brand has experienced over 15% year-on-year growth and expanded its catalog to more than 50 products. The program provided some key tools and resources that helped SVA Organics streamline its global expansion. These include:

- Amazon’s Service Provider Network (SPN) that connected SVA Organics with experts who guided the brand through customs, logistics, and market-specific regulations, ensuring a smoother entry into new markets.

- The Export Compliance Dashboard (Amazon Navigator) centralized all complex regulatory information needed to sell in multiple countries, helping Parisha and her team to save time and avoid costly compliance issues.

- With Fulfilment by Amazon (FBA) handling logistics and inventory, SVA Organics offered fast, reliable shipping worldwide, allowing the team to focus on sourcing high-quality ingredients for its products.

Growing with Amazon

By leveraging Amazon’s powerful network and tools, SVA Organics has grown from a small business into a thriving global brand. Parisha’s journey is proof that with the right support, women-led startups can overcome barriers, reach new customers, and achieve sustainable growth on the international stage.