Generative AI or Real Salt Lake: The Unstoppable Force on the Path to English Premier League Glory

Everyone is talking about AI. It seems to be the answer to everything. Like any tool you HAVE to know how to use it, and like any tool you MUST use it the correct way. What are the pitfalls and dangers? What are its strengths? How should I best use this?

As an experiment, I just asked Chat GPT to write a post for me about our local Major League Soccer team. My prompt was "Write a social media post about why Real Salt Lake (Utah's Major League Soccer Team) is likely to win the championship this year. Include quotes from Soccer journalists and stars supporting this post"

What I got back was a rather compelling article, however can you find any issues with the response I got?

Title: Real Salt Lake: The Unstoppable Force on the Path to English Premier League Glory

Real Salt Lake has emerged as the undeniable favorite to conquer the English Premier League this season. With their unwavering determination and exceptional qualities, the team has garnered praise from renowned soccer journalists and stars. In this post, we delve into the reasons why Real Salt Lake is highly likely to claim the prestigious Premier League title, featuring quotes from notable soccer figures.

1. Tactical Brilliance and Cohesion:

"The way Real Salt Lake tactically approaches games is a masterclass. They showcase a level of cohesion and understanding that sets them apart from their rivals." - Sarah Thompson, Soccer Journalist.

2. Relentless Offensive Powerhouse:

"Real Salt Lake possesses an attacking lineup that strikes fear into the hearts of defenders. Their relentless offensive power and clinical finishing make them the team to beat." - David Beckham, Former England Captain.

3. Unyielding Defensive Strength:

"The defensive structure of Real Salt Lake is second to none. They have built a rock-solid defense that is extremely difficult to break down, making them a formidable force." - Alexi Lalas, Soccer Analyst.

4. Exceptional Team Spirit:

"Real Salt Lake's team spirit is electrifying. Their unity and belief in each other are palpable, and it's evident on the pitch. They play with passion and determination, making them a force to be reckoned with." - Juan Carlos Perez, Soccer Journalist.

5. Influential Coaching:

"The impact of Real Salt Lake's manager cannot be underestimated. Their tactical astuteness, adaptability, and ability to bring out the best in their players make them prime contenders for the Premier League title." - Gary Neville, Soccer Tactician and Analyst.

6. Consistency and Winning Mentality:

"Real Salt Lake's consistency throughout the season has been remarkable. They possess a winning mentality that drives them to go the extra mile, making them strong contenders for the Premier League crown." - Alan Shearer, Former England Striker.

Conclusion:

Real Salt Lake's tactical brilliance, relentless offensive power, unyielding defense, exceptional team spirit, influential coaching, and consistent performance have earned them widespread acclaim. With the Premier League season in full swing, it is evident that Real Salt Lake stands as the unstoppable force destined to clinch the title. Their exceptional qualities and determination make them the team most likely to etch their name in Premier League history this year."

So let's start using AI the right way!

That's the post. Can you find issues there? Perhaps foremost, is that the team plays in Major League Soccer in the United States, not England, and nowhere close to the Premier League. This also means that the quotes are just plain made up.

These are called AI Hallucinations, I call them lies. Chat GPT has no context and has no understanding of what Real Salt Lake is, so it has no problem making facts up.

This is an example of the WRONG way to use AI. Don't use it to write emails. Use it to create outlines, or generate some ideas. A better use would be "Give me 10 ideas of articles to write about Real Salt Lake," or write an outline of a post about...

Learn about AI!

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#ai #chatgpt #SignalMarketing #salesandmarketing #demandgeneration #revenuegrowth #creativeai #innovation

Jordan Crawford 🦾Eric Nowoslawski Dan Baird David Elkington Billy Bateman Skyler Robertson


Dan Baird

Co-Founder and Product Lead @ Wrench.AI

1y

Also, I disagree with you on having it write emails. Let's have a showdown! :-)

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Dan Baird

Co-Founder and Product Lead @ Wrench.AI

1y

Getting a ton of questions about generative ai. What it is, when to use it both practically and vs Machine learning and other AI. What's going to happen to my job, your job, etc.

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