Get a Spine: The Key to Unlocking Entrepreneurial Success

Get a Spine: The Key to Unlocking Entrepreneurial Success

Listen up, future titans of industry! YOU DESERVE NOTHING that you don’t earn. And earning it is hard work.

Let’s eradicate some statements we say to ourselves when we are naive or inexperienced:

…but I deserve to succeed. 

…but I would give so much to charity if God helped me be rich. 

…but I’ve sacrificed so much time and energy for this dream.

…but my family depends on me to provide a better future.

…but I’m a good person, God should bless me so I can help others.

The entrepreneurial pursuit isn't just some pipe dream; it’s a thrilling ride, but it comes with a catch. Too many would-be moguls shy away from the real challenge—stepping out of their comfort zones, taking on hard things, and not giving up when it gets tough…because it always gets tough. 

The true winners? They cultivate their spines…metaphorically and literally.

The Boldness of Resilience

Here’s the straight talk: resilience isn’t merely a catchy phrase you hear in motivational talks. No, my friends, it’s the backbone—the heart and soul—of any successful business. It’s about channeling your courage to forge ahead when the waves try to knock you down. 

If you’re serious about launching your venture, get comfortable being uncomfortable. Seriously, facing discomfort is the name of the game!

Picture this: you’re teetering on the edge of a cliff, heart pounding, staring into a stunning abyss. That’s the feeling of entrepreneurship, folks! But until you leap into the unknown, how will you ever appreciate the view that comes with success?

Embrace the Challenge

And before you roll your eyes, consider this: I’ve helped start over 20 businesses that have collectively crossed the billion-dollar mark. Yes, that's a billion with a big ol’ B! 

What’s the secret ingredient? 

It’s all about that willingness to step outside the cozy confines of comfort and dive headfirst into challenges.

Let’s break this down:

  • The fear of failure is paralyzing—it keeps many entrepreneurs bottled up.
  • Every time I succumbed to discomfort along my journey, I unlocked new dimensions of growth.
  • Here’s how you can replicate this in your own journey…

The Cost of Sitting Still

Alright, let’s get real for a second. Hesitation comes with a hefty price tag—financially, emotionally, and in your personal life. The more you stall on launching your idea, the more golden opportunities slip through your fingers. Each moment you waste in indecision is just another moment for someone else to snatch your success right out from under you.

During my exploits as an entrepreneur, I’ve come face to face with a harsh reality: too many entrepreneurs get locked in a perpetual analysis loop, planning till the cows come home but never hitting that "go" button. Meanwhile, their competition barrels ahead, executing, screwing up, improving, and finally becoming an expert while they are left behind.

Here's the naked truth: you won’t have every answer lined up before you make your move. Challenges are a given—they’ll either be your downfall or your greatest educators.

Stories of Strength: The Hero's Journey

Let's take a moment to appreciate something that’s as timeless as it is true—countless movies have been made where the hero is on the brink of giving up, staring down the barrel of failure. 

You know the ones: the protagonist is battling against the odds, everything seems bleak, and just when it looks like all hope is lost, they dig deep, find their grit, and press on. 

It might sound cliché, but that's because it's a profound truth we all resonate with.

I teeter on throwing in the towel on every venture I have ever started. They all feel like a losing battle from the get-go. There is always chaos all around me, and I am always ready to wave the white flag. But that’s when the magic happens. Instead of retreating, I chose to muster every ounce of courage I have. I reach out to my network, gather insights, and open myself up to real, unfiltered feedback. That moment of raw vulnerability helps me flip the script every time.

You see, resilience isn’t just about weathering the storm—it’s about harnessing the lessons from those turbulent moments and transforming them into your fuel. It’s about tapping into that inner strength that we see in our favorite films, turning trials into triumphs. 


Every setback becomes an opportunity for growth when you have the guts to keep moving forward. So don’t shy away from the struggle; lean into it and let that journey shape you into the hero of your own story.

Bottom Line: Take Action!

If you’re serious about launching and scaling your business, you must embrace the inevitable hurdles along the way. Building a spine is about making difficult choices, overcoming fears, and charging through discomfort like a warrior.

So, invest in your aspirations, leap into the fray, and let resilience steer your course through stormy waters. Remember, it’s not the missteps that define your journey; it’s your response to those missteps that carves the path to your success.

Now, let’s get out there and make waves!

And if you found value in this, share it with someone who needs a nudge. Every entrepreneur is charting their own unique course, and a little encouragement goes a long way.

Stay relentless, keep evolving, and always prioritize growth!

Jeffery Boyle

Founder, Bemodo AI and VC Fast Track

Great post Jeffery. It’s the kind of straight talk aspiring entrepreneurs need to hear but often shy away from because it’s uncomfortable, and that’s exactly the point. Success isn’t about comfort; it’s about choosing discomfort repeatedly and owning it.

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