On the ground in Africa
During the 2024 WhyAfrica Road Trip through South Africa, Zimbabwe, Mozambique, Malawi, Tanzania and Kenya I took more than 1800 photographs, shot about three hours’ worth of video material, recorded almost 20 hours of conversations and filled two notebooks with important information and contact details.
It took eight months to plan our route, work out logistics, speak to CEO’s, Business Chambers, government officials, general managers, investor relations departments and communication and public relations consultants to organise and schedule site visits.
In preparation for our third WhyAfrica Road Trip through Africa, we read hundreds of newspaper articles, more than 20 academic books, and studied numerous research papers about the politics, economics, history, people, the natural environment and natural resources of South Africa, Zimbabwe, Mozambique, Malawi, Tanzania and Kenya.
We read extensively about, and researched companies and their leaders, projects, investments and developments in these countries and noted them all for future reference.
The aim of our WhyAfrica Road Trips is to gather on the ground information and business intelligence about the countries we visit and to gain a better understanding of both the challenges and the potential solutions that will affect companies doing business in Africa.
We use all the information, images and videos to produce articles, books, magazines, newsletters and research reports about our findings. Through talking to a range of people from all walks of life we are able to identify the main issues and themes in the countries we travel through.
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During WhyAfrica’s 2024 WhyAfrica Road Trip we drove almost 9000km overland through six African countries, visited 30 project sites and interviewed more than 40 people.
WhyAfrica specialises in the conservation, sustainable use and responsible extraction of Africa’s natural resources.
While we focus on mineral exploration, critical minerals, biodiversity conservation, environmental management, natural resource management and the wildlife economy we also look at the impact extreme weather events, climate change, technology, the African Continental Free Trade Area, African politics, geopolitics and ESG considerations have on your business and investments in Africa.
WhyAfrica covers the following: mining, exploration, quarrying, agriculture, energy, water management, ESG, politics, tourism, travel, conservation, environmental management and natural resource management and we support the empowerment of African communities, especially women and the youth, through sustainable development projects.
Image: On the ground in rural Malawi.
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The aim of our WhyAfrica Road Trips is to gather on the ground information and business intelligence about the countries we visit and to gain a better understanding of both the challenges and the potential solutions that will affect companies doing business in Africa. We use all the information, images and videos to produce articles, books, magazines, newsletters and research reports about our findings. Through talking to a range of people from all walks of life we are able to identify the main issues and themes in the countries we travel through. At the same time, we have lots of fun.