Here are 10 ways to create recording-breaking campaigns
Last year, Giving Tuesday had a record-breaking year. It broke all the years passed, raising $3.1 billion in the US alone. That was a 15% revenue increase over the previous year. Beyond that, research shows that 24% of Giving Tuesday donors are actually first-time donors to the organization.
Today I'm going to share the 10 strategies that will help you have a record-breaking campaign. But here is a sneak peek of the first five you’ll hear:
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You can apply these ten things to ANY campaign so even if you’re listening to this when Giving Tuesday has already passed, don’t skip this episode!
I also want you to remember to step into your most bold self when you're fundraising this year end, whether it's for this campaign or a different campaign, make sure that your donor feels seen, heard, and it's not so transactional.
Cheering you on,
Christina
PS: If you want more support heading into the end of the year, book a consult call with me here. You can ask me any questions about what it’s like to work with me in The Purpose & Profit Club™!
Insights & Strategy for Purposeful Communication
1moThese are great strategies! For #4, take advantage of message testing to put your most effective message forward. Research specialist partners can make these strategies even more effective. Conducting research with your audiences to make sure you're using the best messages, channels, and partners; mapping the most effective influencers and partners; and diving deep into your data to tell the strongest impact stories.