How localized app store optimization delivered a 10X increase in downloads
You have nothing to lose — and everything to gain — by localizing your app to be more aligned with local culture and preferences. Get it right and you can massively extend the reach and appeal of your app without spending a bundle.
It’s why VB Insight’s forthcoming practitioner’s guide, which draws on 35 interviews with ASO professionals and an informal survey of over 500 ASO users, features case studies and actionable advice around the ways app developers and companies can get the most out of this opportunity. Ensuring your app ranks high and appeals to local tastes, rather than offends them, is key.