iGaming - Digital Marketing / Media - Solutions & Services
Denise Coates, the founder of bet365, sets the benchmark for online gambling – no other iGaming company / brand can rival bet365 in terms of: popularity, productivity, customer acquisition / retention, organic growth, global coverage, market / service focus, product range / innovation …
Less powerful operators limit their ambitions and concentrate on smaller market territories - or utilize financial leverage and acquire competitors, to compensate for less effective organic growths - while others apply dubious tactics to participate somehow on the growing demand for iGaming Services.
That said - it becomes clear that iGaming attracts a lot of interest but lacks real entrepreneurial talent - similar to e-commerce and the unchallenged leadership of Jeff Bezos / Amazon.
Beyond the dominance of bet365, there are some traceable reasons for the lackluster development of other operators - like insufficient Team Management, as some operators neglect comprehensive training and adjustable incentive programmes to educate / empower and motivate their work force.
Although most operations use state-of-the-art platform technologies to manage services and monitor customer behavior - many organizations lack BI Capacities / Resources to interpret and transform data into actionable Performance Marketing, with mutual benefits for all parties.
While progressive operators appreciate and cultivate the benefits of Team Diversity - others display symptoms of biased preferences - as they hire and promote predominantly employees of certain nationality, ethnicity, gender or age groups …
Advanced companies operate like top sport teams (Barcelona, Bayern Munich, Juventus, Liverpool, PSG …) which track, trace and hire experts with proven capabilities for crucial tasks, to benefit from superior insights, experiences and competencies.
The following summary provides links to proven Digital Marketing / Media - Solutions & Services:
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1. Web Analyses
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2. iGaming Reports
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2. iGaming Consulting / Training
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4. Content - Data / Media Services
e-sports Data
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5. Content - Management Solutions
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6. Customer Acquisition / Retention Tools
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7. Performance Marketing - Data Management Solutions / Services
Recommended by LinkedIn
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8. Marketing Communication / Design - Media (SEO / PPC / CRM ...) Services
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9. MarCom Tool
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10. Affiliate - Management Solutions
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11. Affiliate Media Networks / Publishing Services
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12. Affiliate Media
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13. Affiliate - Directory
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14. Monitoring / Compliance Solutions
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Top English KeyWords for iGaming / Gambling
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Top 10 Gambling Websites
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Top 5 Gambling Websites by Country
Please do not hesitate to comment - which section/s triggered your attention and which services / companies caught your interest.