Keep It Simple. Smart.

K - KISS IT; L - LEVERAGE IT; M - MAGNIFY IT; N - NANOTECH IT; O - OPEN IT. In this tenth issue we continue developing the 'ideastorming' alphabet of effective tips. techniques & tweaks for converting ideas into exciting and profitable revenue streams - from K; L; M; N; to O. This follows our ninth issue where we added 4 letters to the 'ideastorm' alphabet: G - GOOGLE IT; H - HACK IT; I - INCORPORATE IT; J - JUMPSTART IT. 

If you're new to us it is recommended that you read issue 1: One Idea is All it Takes

About: Trevor Nel is an 'ideas-generating machine' and co-founder of WISDOMS™. You can connect with WISDOMS™ and become: 1. a PATRON and/or; 2. a PLAYER , and/or; 3. a PARTNER - follow each link for more info.

So far our 'ideastorm' alphabet looks like this: A - ACTION IT; B - BUILD IT; C - COLOUR IT; D - DRAMA IT; E - EXPAND IT; F - FLIP IT; G - GOOGLE IT; H - HACK IT; I - INCORPORATE IT; J - JUMPSTART IT;.. now we add 5 more letters to the 'ideastorm' alphabet:

K - KISS IT - 'Keep it simple, stupid'.. perhaps the finest mantra or principle to be followed in life & business, and particularly in the formulation of ideas. It is quite amazing how much clutter (complexity) can attach itself to the spark of an idea. I blame 50 to 60 page business plans of eras gone by. If you cannot get your entire idea, design, project, or business concept described in 10 lines to maximum 1 x A4 page, you may well be overthinking it.

• Keep It Simple, Stupid: Applying The KISS Principle To Reports, Marketing And Beyond - Extract: '..you might think about: Scaling back some of your offerings; Removing overly complicated features; Taking out unnecessary ingredients; Simplifying the instructions. P.S. In keeping things simple, you also boost transparency, which consumers love!' 
• Keep It Simple: Why Businesses Need to KISS More and How to Do It - Extract:

'According to a Harvard Business Review research article, the biggest driver behind a consumer’s decision to purchase is simplicity.'

• Design principle: KISS the Feature creep - just love the self-explanatory pic in this article. Almost always a pic is worth 1000 words:

L - LEVERAGE IT - Leverage is the art of utilizing what you currently have as a lever to develop, negotiate, extract, uncover, an exponentially greater potential result (e.g. 10X and more) or as a door-opening opportunity to wider market exposure.

• Work Smarter, Not Harder: The Power of Leverage - Extract: 'Leverage allows you to do more with less'.
• 8 Steps to Find and Leverage Your True Strengths - Extract: 'The deciding factor in how successful you'll become in the world of business is really how quickly and effectively you can find your strengths, build them into valuable assets for your cause, and focus relentlessly on only doing activities and getting into business ideas that engage your strengths.'
• Leverage the power Of Collaborative Marketing For Your Business - Extract: 'If you want to see what effective collaborative marketing looks like in action, look no further than the partnerships below (in article link). All these companies killed it with their brand collaboration marketing campaigns.. This Taco Bell cross-over menu item used a Doritos shell and sold over 1 billion units the year it went on sale.. the product represents both brands at the same time, aligning them together and strengthening each brand’s reputation.' See also: 4 Companies That Benefit from Co-Branding Partnerships

M - MAGNIFY IT - What can you add to the basic idea that you have come up with to make it even more compelling.

• Osborn's checklist - A simple tool to support concept generation - Extract: 'Magnify? What to add? More time? Greater frequency? Stronger? Higher? Larger? Longer? Thicker? Heavier? Extra value? Plus ingredient? Duplicate? Multiply? Exaggerate?'
• Learn How to Use the Best Ideation Methods: SCAMPER - Extract: 'It’s time to magnify or exaggerate your idea, product, problem, or process—or to minify it. These questions will give you new insights about which components are the most important ones. Think about changing part or all of the current situation or product. Alternatively, distort the product in an unusual way.'
• The OSBORN Rules For Brainstorming - whacky slide-set worth viewing
• 27 creativity and innovation tools - in one-pagers - See slide 10 - Osborn's Checklist

N - NANOTECH IT - A metaphor for: How SMALL can you really make it?

• Nanotechnology for kids - so that even I can understand the concept. An idea stimulator.
• 7 Amazing Everyday Examples Of Nanotechnology In Action - Extract; 'Think of nanotechnology, then, as being a bit like construction … only on a tiny scale. And I do mean tiny. The nanoscale is 1,000 times smaller than the microscopic level and a billion times smaller than the typical world of meters that we’re used to measuring things in. (Nano literally means one-billionth.)'
• Nanotech business ideas you can start today & Entrepreneurial opportunities in nanotechnology & 36 Best Nano Technology Business ideas for 2022

O - OPEN IT - Open your ideas up by sharing with others to get their feedback and added input.. and collaboration potential. Reduce costs and maximize revenue by sharing resources that the other party does not have. Investigate Creative Commons & Open Source software movements for licensing ideas. Look into Collaboration Agreements ; The Collaborative Ecosystem: A new Model For Business Growth ; The 4 main Types Of Collaboration ; Partnership Management Hub - Collaboration - Ecosystems - Legal ; & Mutual-Benefit Agreements.

Remember.. just one idea is all it takes.

Next week: issue 11 - We continue developing the 'ideastorming' alphabet of effective tips. techniques & tweaks for converting ideas into exciting and profitable revenue streams - from P; Q; R; S; to T.

Trevor Nel is author of numerous publications & articles, including :

1. Another GREAT Day in Africa!
2. Confessions of a SERIAL Entrepreneur
3. Here's How To Be Well-Prepared For YOUR Cycles Of Success
4. Here's How YOU Can Make A Meaningful Difference In Other People's Lives
5. COMRADES Marathon: Metaphor For The Marathon Of Life
6. Riding the wild, wild River Of Life
7. Life Lessons Learnt as a Dusi Rat