The Magic of Playgrounds - A catalyst for visitors at holiday parks
Holiday parks serve as popular destinations for families and individuals seeking relaxation, recreation, and memorable experiences. In recent years, these parks have recognised the power of playgrounds in attracting and captivating visitors. With their ability to engage both children and adults, playgrounds have become a significant catalyst for increased footfall and overall enjoyment at holiday parks. This article explores how playgrounds have evolved into key attractions, enhancing the appeal of holiday parks for visitors of all ages.
A haven of adventure
Playgrounds are synonymous with fun and adventure, providing a safe and stimulating environment for children to let their imaginations run wild. By incorporating innovative equipment
The allure of playgrounds enhances the overall attractiveness of holiday parks, making them an ideal choice for families seeking a diverse range of recreational activities. Families also like having activity options which do not require booking or pre-payment. Playgrounds provide activities and guaranteed fun for children which you can just turn up to any time!
Inclusive family entertainment
One of the primary benefits of playgrounds in holiday parks is their ability to bring families together. Playgrounds create a space where parents and children can engage in shared play, fostering family bonding
Amplifying the park’s allure
Playgrounds act as powerful magnets for visitors, enticing them to choose a particular holiday park over other options. When planning their holidays, families often seek destinations that offer a comprehensive range of amenities, and a well-designed playground can be a deciding factor. Holiday parks that invest in top-quality playgrounds with exciting features and aesthetically pleasing designs stand out from the competition and enjoy a greater influx of visitors.
Extending the stay or coming back again
Incorporating playgrounds into holiday park environments has a significant impact on visitor behaviour. Families are more likely to extend their stay or return to the same destination that caters to the needs and interests of their children. By providing an engaging playground experience
Word-of-mouth promotion
Playgrounds offer a unique form of marketing for holiday parks. When children have a fantastic time at a playground, they excitedly share their experiences with their friends, schoolmates, and relatives. Positive word-of-mouth promotion generated through these interactions can significantly impact the reputation of a holiday park, attracting new visitors and increasing the park's visibility
How HAGS can help you
At HAGS, we understand how to design play spaces that attract customers to your destination and keep them there longer. While parents explore your “grown-up” environment, the children can stay occupied on our fun play solutions that stimulate their imagination and challenge them physically.
Whatever type of play area you want to create, however big or small, we can assist you through the process. From designing, to manufacturing the equipment, right through to installation and aftercare. HAGS provides a fully comprehensive solution to ensure your satisfaction.
Explore some of our holiday park projects
Böda Sand, Sweden - The town by the beach
Böda Sands camping on Öland, known as Sweden's largest campsite, boasts 1,350 campsites and 125 cabins. This facility is situated along a two-mile-long white sand beach and functions as a complete village, offering amenities such as a pool, spa, sauna world, playground, restaurants, pub, after-beach area, bakery, ICA shop, hairdresser, kiosk, street kitchen, and pizzeria. Additionally, the area is home to Böda Sand GK, a 9-hole full-length golf course. During the season, Böda Sand attracts 7,000 resident guests daily and accommodates 3,000 day guests.
Böda Sand is fully owned by the Barkevall family from Öland, who have managed the facility independently since 1994. Their goal is to provide the ultimate holiday experience for families by offering diverse, high-quality, and affordable accommodations, along with a range of nearby day and evening activities. They refer to this concept as "barefoot luxury."
In this gigantic labyrinth, which is Sweden's largest continuous playground, there is something for all members of the family!
Do you like to climb, slide or perhaps spin? This is just a small part that contributes to a fantastic experience at Böda Sands playground on Öland.
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"Our vision with the new playground was to create a unique place where people play together across age lines. You're simply never too old to play. Over the years, we have studied how children play in our play areas and how they play together. We have observed that children of all ages prefer to play together. We asked HAGS to help us realize this vision. We have had an extremely good process together with HAGS where they listened to our wishes and visions. The end result really exceeds our expectations. It feels heart-warming to see the finished result. The finished playground is absolutely fantastic!”
- Anna Barkevall & Martin Barkevall, Böda Sand Beach Resort AB
Folly Farm, UK
This amazing Holiday Park, right next to the top-rated zoo was looking to expand its range of facilities for children which would give them a place to meet new friends and make great memories.
Folly Farm Adventure Park and Zoo was looking to develop its onsite Holiday Park. Whilst the Adventure Park itself is full of animals and entertainment, they wanted to ensure that their younger guests who would be staying onsite would be occupied once the park closed.
Camping Panorama, France
We had the pleasure of installing a UniMix at Camping Panorama, in Pyla sur Mer, located not far from the Pilat Dunes, in the Nouvelle-Aquitaine region, France. The UniMix is a perfect solution to offer the customer two multi-play units in one, making it suitable for children from 3 to 12 years old.
This natural palette of the UniMix fits perfectly in the green surroundings of the campsite.
Some of the elements used to enrich the play experience:
Clarks Village, UK
Working with Clarks Village, HAGS have designed and installed an exciting new play area, named King Arthur’s Forest. There is something here for all ages and abilities and it adds a new dimension to a family day out shopping! A fabulous place for the children to let off steam before the next round of shops are conquered.
Open all year round, the play area will keep children (and parents) amused for hours, with slides, swings, tree-house towers, bridges, rockers and friendly wooden creatures.
Playgrounds have emerged as influential attractions within holiday parks, enchanting visitors of all ages with their promise of fun, adventure, and inclusive family entertainment. By investing in well-designed, engaging, and safe play spaces, holiday parks can effectively boost their appeal, attracting a wider range of visitors and ensuring memorable experiences for all. As the demand for family-friendly recreational destinations continues to rise, the integration of captivating playgrounds will undoubtedly remain a strategic advantage for holiday parks in the future.
Explore our playground range today, or get in touch to see how we can help get your project off to a great start!