MidWeek Muse #80
Hi!
We are celebrating our 10th year anniversary. Thank you for being a part of our journey. Check out our linkedin page.
We send out three cool things that we have discovered over the period of the week. We send this out every Wednesday, intended to be a mid week relief.
1.Salience Bias: How To become Unforgettable
In 2011, Patagonia made an unusual advertising campaign. They told people the opposite of what a clothing brand wants customers to do. “Don’t buy this jacket.” And you know the best part? They published it on Black Friday.
2.Your Ultimate Job Skill: Deep Work
Time is your limited resource. I'm pretty sure you've heard that. But, do you know that your attention is also a limited resource? Attention capital theory suggests that attention is a limited resource that can be invested and managed like capital.
3. A Fun Way To Understand How things works
Technology Connections is a fantastic YouTube channel for learning about the inner workings of everyday items. With a bit of lighthearted humor thrown in, the videos break down complex concepts into easy-to-understand explanations, and give me a greater appreciation for the technology I use all the time, like smoke alarms, water heaters, and microwave ovens.