October Bud update | See you at Money20/20!

It’s time for another Bud Update!

• Find out who the team is most excited to see at this year’s Money20/20 USA conference
• Win big at Money20/20 USA and join our CEO to celebrate the launch of our new agentic banking capabilities
• Find out how Action Hub, our customer engagement tool, works
• Our feature in American Banker: The promise and perils of agentic AI
• Bud shortlisted at the 2024 US Fintech Awards
• Have a look at what’s new in our Drive, Engage and Enrich products

Win $200 at Money20/20, and celebrate the launch of our new agentic banking platform with our CEO, Edward Maslaveckas

Visiting large conferences like Money20/20 means talking to lots of innovators – and taking plenty of steps! So lace up your walking shoes – we’ll reward whoever takes the most steps in a day during the event with a $200 voucher for a fresh pair of sneakers👟

You can also enjoy a glass of Champagne and meet our CEO and Co-Founder, Edward Maslaveckas, to celebrate the launch of our new agentic banking platform, which includes a consumer agent that's trained to improve the amount of money a consumer earns in interest and avoid entering an unnecessary overdraft.

Enter competition

Our Money20/20 USA must-sees

We're bringing our next-gen banking personalization capabilities to Vegas for Money20/20 USA next week – but we're also looking forward to hearing from financial services luminaries as they take to the stage. Find out who our Money20/20 team is most excited to see at the event, and where and when to catch them.

Read our recommendations

Track personalized messaging campaigns and drive meaningful behavior changes

Many businesses struggle to measure the effectiveness of their messaging campaigns, relying on metrics that only provide a superficial view of customer engagement. That's where our Action Hub can help; a tool that enables organizations to make informed decisions and measure the impact of their messaging campaigns accurately, driving meaningful customer behavior changes.

Read about Action Hub

American Banker: The promise and perils of agentic AI

Our CEO and Co-Founder, Edward Maslaveckas, recently sat down with American Banker’s Penny Crossman to discuss a hot topic in the future of banking technology: agentic AI. The technology is being heralded by consultants and vendors as the next big thing. It has the potential to help banks and other companies reap efficiency and cost savings from their investments in large language models. What do you think: is agentic banking the “next big thing”?

Read the article

Bud shortlisted at the 2024 US Fintech Awards

We’re proud to have been shortlisted at the 2024 US Fintech Awards in the ‘Data Initiative of the Year’ category. The US Fintech Awards celebrate the incredible community of fintechs in the US, and the achievements and successes of the country’s best and brightest. 

See the full shortlist

Product updates

Drive

• Objective-based tagging for segments: Streamline your workflow by effortlessly tagging your segments and campaigns with clear meaningful objectives for your organization. This new feature makes it easier to organize and find what you need, fast, helping you stay aligned with your organizational goals.
• Enhanced statistics service: Discover valuable insights with our improved statistics service. Quickly identify customers who may benefit from additional products you offer. This tool helps you target the right customers more efficiently, enhancing your marketing efforts.

Discover Drive

Engage

• Weekly Summary: A frontend feature from Bud that clients can integrate into their customer-facing apps. It provides users with a personalized financial overview, highlighting key events and trends from the past week and offering forecasts for the week ahead, powered by real-time transaction data. The insights are presented in an Instagram ‘Stories’ style format, and prioritized by importance, ensuring users see the most critical information first. Weekly Summary helps customers better understand their finances, making it easier to plan ahead and manage their money confidently.

Discover Engage

Enrich:

• Locations: Since the launch of our locations enrichment this summer, we’ve identified location attributes for millions of transactions in the UK and the US. Our locations service provides you with granular geodata, including full street addresses and geo coordinates compatible with all major platforms (such as Google Maps), unlocking rich insights and allowing your customers to easily understand their spending. See our blog post for more details.
• Improvements to merchant identification: Over the past few months, we’ve added support for thousands of additional brands and businesses to our global coverage, with many of these including high quality logos and attributes to indicate if they belong to a sensitive category like high-cost short-term lenders. Within the US, we’ve seen our overall coverage improve by approx 10% since March. We’ve also made some improvements within Bud on how we source merchant details, meaning we’re well positioned to continue offering high coverage for years to come.

Discover Enrich

On-demand content

• American Banker webinar: Harnessing AI for personalized customer banking experiences
• CUbroadcast webinar: Unlocking growth for credit unions
• Bud webinar: How to turn transactions into personalized insights

To find out more about Bud, please get in touch or visit our website.