The One Question I Wish More People Asked Me

IMPORTANT NOTE: On July 14th 2023, we’ll be returning BACK to London, also known as the home for our live events! The 1-Day Business Breakthrough™ is a full day, live event experience that brings together entrepreneurs from all industries and at all levels of growth, to learn the strategies needed to go further, faster in today's hyper competitive entrepreneurial landscape!

Whether it's a mindset shift, proven strategies or putting in place a killer plan to take your business to the next level, the 1-Day Business Breakthrough will deliver it! Couple that together with a fun vibe, seriously smart attendees and the in-person connections that matter… and you'll be looking to 10X the price to be there!

Now, let’s get into today's newsletter!

Anyone who’s been around here for a while knows one thing about me: I’m a serial entrepreneur. I’ve started five businesses in 18-years (two have been complete flops!) and boy have I learned A LOT over the years!

When I share numbers like that, it’s not to impress you, believe me. It took me a long time to learn what works and what doesn’t in my business, and I’m still learning! So any context at the outset here is just that: context. And numbers like that often lead to a lot of questions. People want to know the details.

What marketing works best for me?

Why did I decide to build a personal brand?

How do I structure my work day?

What do I do to stay so productive?

I enjoy answering these kinds of questions at conferences, networking events, and online from the members of my community. I LOVE sharing what I know so that we can all learn from each other and build businesses that we’re proud of.But let’s pretend we’re meeting for the first time. If you really want to make me think, and if you really want some insight that is going to be immediately applicable to YOUR business, you’re not going to ask me any of the above questions. Those “juicy” details might be hard to resist, I know, but let’s get real here. You have a business to run.

You need value bombs.

So, instead, you’re going to ask just one obscure question the first time you meet me (or any serial entrepreneur).

I want you to ask me this question:

How Do You Keep the Momentum Going

And here’s my answer: Middle school science class.

What, not helpful?! Fine. I knew you were going to make me think. Let’s dive a bit deeper!

Seventh-grade science class (also known as kindergarten these days) taught us all Newton’s law of inertia: an object in motion tends to stay in motion.

This law applies to science experiments in the lab, to giant boulders rolling toward Indiana Jones (that whip action, tho!), and to all serial entrepreneurs in the real world.

I’m an entrepreneur because I woke up one morning and decided I didn’t want to answer to a boss anymore. But I’m a serial entrepreneur because once I took the first terrifying step, it just made sense (financially and otherwise) to keep going

If we follow Newton’s law to its logical conclusion, I’m probably going to keep moving on this entrepreneurial path now. Who knows where it will lead, but it would take what Newton called “an unbalanced force” to change my course now

And the same is true for you

Once you get started, physics is on your side to keep you moving

I don’t know what the first step will be for you. Honestly, it doesn’t really matter what it is, as long as it’s something. Maybe it’s submitting your resignation. Maybe it’s launching your first course. Maybe it’s hiring your first virtual assistant so you can reclaim some valuable hours in the day (who says you can’t buy time?!). Seriously, the actual step itself doesn’t matter. What matters is that you take it.

But how?

The Flip Side of Momentum

Back to Newton for just a sec. His rule of inertia has a dark side, too: an object (or entrepreneur) at rest tends to stay at rest. I learned this one the hard way back in 2012 when, after almost 7 years of sitting still at a desk for 16 hours straight every day on average, I woke up one morning and literally could not get out of bed. I’d been so “at rest” for so long that I needed highly invasive medical intervention to get back in motion.

Back surgery was my only option—it was the “unbalanced force” that finally kicked me out of my office chair, into a stand-up desk arrangement, and finally, happily, into a healthier work-life balance.

I do not recommend that particular path, kids.

Whether you’re sitting too long, working too many hours, or not working at all, Newton sees no difference: you’re an object at rest. Unless an unbalanced force shows up to shake things up a bit, chances are damn good that nothing is going to change.

What will that unbalanced force look like for you? Again, I don’t know. You probably don’t, either. Money problems, family problems, health problems? I sure hope it doesn’t look like a blown L5-S1 disc in your lower back!

Today, if there are no boulders on your immediate horizon, you might think you’re doing okay. You’re content. Doing “well enough.” You’re keeping calm and carrying on. Things could be better, but you’re not sure how.

From that perspective, there are two ways of looking at the future: you could wait here, “at rest,” until a boulder shows up … or you could do a little shapeshifting exercise.

Avert your Isaac, Newton! If anyone can bend the laws of physics, it’s an entrepreneur.

Become Your Own Unbalanced Force

If you’d rather not sit around waiting for an unbalanced force to act upon you, I have good news for you: you don’t have to! You can be the boulder that rolls over your own limitations and chooses a new path for yourself.

You can decide today—right now, even!—that you’ve had enough of…

• Inaction
• Fear
• Overworking
• The rat race
• Poor health
• Entrepreneurial burnout

You can decide that instead of being the object that is acted upon, you’re the object doing the acting. You’re the one in control of where you end up in life and business.

YOU get to decide.

Be Bold. Be Bolder. Be a Boulder.

Newton’s law tells you everything you need to know about why you’re stalled and what you need to do to get moving again. We’ve bent the rules a bit to let you be both an object and an unbalanced force at different times, but again, breaking a few rules is what makes you an entrepreneur in the first place.

Now, the big question to ask yourself is… how am I going to keep the momentum going?

I’d love to personally invite you to our upcoming 1-Day Business Breakthrough event, where it’s my personal guarantee that you’ll not only fall back in love with your business again, but you’ll also walk away with a full 180-day plan to set yourself up for an incredible second half of 2023.

Simply head to the link above to secure your spot (they’re limited so be fast!) and to also save yourself £150 at the Early Bird Discount rate - hope to see you there!