Orb Helps Companies Ship Pricing as Fast as Product

The latest episode of the Greymatter podcast dives into the future of pricing, and how software companies with sophisticated business models should think about evolving their billing models.

At the heart of the conversation is Orb , a billing infrastructure platform designed for the next wave of SaaS and AI companies. Orb allows businesses to implement dynamic pricing models such as usage-based and hybrid systems, empowering companies like Vercel, Pinecone, and Perplexity to evolve their revenue strategies with ease.

Greylock partner Saam Motamedi chats with Orb CEO and co-founder, Alvaro Morales , for a wide ranging discussion that starts with Orb's founding story and how the founders' time at Asana inspired the company, and discusses the latest Series B fundraise and Orb's growth. They also dive into why consumption-based pricing is the future, and the role AI is having on how companies think about pricing.

Morales notes that “Pricing is about as customer-centric and product-centric as you get,” and goes on to explain that it’s about understanding what value you provide to your customers and how to best meet them.

In the future, and as the software industry continues to evolve, Orb aims to be the foundation that allows companies to iterate and grow efficiently, aligning their revenue models with customer value by helping reduce this innovation tax that holds companies back.

"I want Orb to be known for enabling companies to ship their pricing as quickly as they’ve shipped their products,” Morales notes.

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