The Post-Localization Era
CSA Research
Market research, consulting, and advisory for global enterprises and language services and technology companies.
The post-localization era doesn’t mean the end of localization. Instead, it signifies a new phase where language services and localization efforts increase and integrate into a broader context, such as language operations ("Lang Ops") or global content services. Localization becomes an integral enterprise function, not just a departmental task.
This era is a growth opportunity for those ready to evolve. It’s not the end of localization but an evolution of the traditional LSP business model. Keep reading to hear more about this and other insights from CSA Research and other leaders in the language services industry.
What to Know
Our conversation on "Language Selection as a Strategic Concern" featuring Dr. Arle Lommel from CSA Research and industry leaders Patricia Borges (FM Global), Raffaella Buschiazzo (Salesforce), and Priscilla Knoble (Adobe), is now available live.
Topics of discussion included:
Watch it on LinkedIn.
Mastering Global Content Delivery: Tools, Processes, and Audits
In case you missed it, watch our panel on Mastering Global Content Delivery! Gain valuable insights into the tools, processes, and audits needed to ensure the right content reaches the right audience at the best time.
In this session, our experts discussed:
Enhance your global content delivery strategy with practical tips and expert advice. Watch the recording now!
Is Post-Localization the End of Localization?
In our mid-year CEO Insights, Tahar Bouhafs, CEO of CSA Research, addresses a common question about the “Post-Localization Era” concept.
The post-localization era doesn’t mean the end of localization. Instead, it signifies a new phase where language services and localization efforts increase and integrate into a broader context, such as language operations ("Lang Ops") or global content services. Localization becomes an integral enterprise function, not just a departmental task.
This era is a growth opportunity for those ready to evolve. It’s not the end of localization but an evolution of the traditional LSP business model.
LSP CEO Insights
In our mid-year installment of CSA Research's 2024 CEO Insights, we have curated invaluable perspectives from 18 CEOs of leading LSPs. These leaders, all members of our Leadership Council, delve into the pressing question: How is AI reshaping the language services industry, and what should you do to stay ahead?
This 9th edition, titled "Navigating the Post-Localization Era: The Impact of AI on the Language Services Industry," provides actionable insights that will help you prepare for the future. From AI-driven content workflows to the redefinition of global strategies, these insights will equip you to face the evolving landscape with confidence.
Read the insights here.
Recommended by LinkedIn
Research to Review
Rebranding for the Post-Localization Era? Here's What You Need to Know
As AI reshapes the localization landscape, it's an ideal time to reconsider how your team is perceived. Transitioning from a service-focused to a strategic role can enhance your team's impact. Discover eight key areas to explore when formulating rebranding strategies for your localization team in the AI-driven world. Embrace this chance to position your team strategically for future challenges and opportunities. Learn More
How Can You Prevent Top-of-the-Line Erosion in the Post-Loc Era?
Top-line erosion refers to the decline in a company’s revenue or sales. In 2023, CSA Research identified the "Post-Loc Era" as a tipping point for the language services industry. Economic downturns, shifting client preferences, increased competition, and the impact of AI are driving these changes. Preventing this erosion requires a strategic approach to recover lost revenue and achieve sustainable growth. Learn More
What Should You Ask from AI Solution Providers? 🤔
With GenAI hype at full throttle, it's essential to approach AI solutions with a critical eye. Many products might not stand the test of time, scale to required volumes, or meet business requirements. To ensure you make informed decisions, we've compiled 40 crucial questions to ask GenAI providers about how their products can deliver on your needs. Don't let the hype dictate your choices—equip yourself with the right questions to get the best solutions.
Aixplain Simplifies Access to AI Applications 🤖
Investing in AI and NLP tools through APIs can be time-consuming and costly for language companies. Aixplain offers a low-/no-code platform with over 35,000 AI models that can be easily combined to create new services. It simplifies access to AI by managing connections and billing, eliminating the need for expensive and scarce specialized developers. This approach reduces technical burdens, making AI adoption easier across the language sector.
This vendor briefing explores Aixplain's technology, potential, and how organizations can benefit from it. Learn More
How to Participate
How is AI Changing Your Language Processes?
We want to hear from you! Whether it's services, technology, translation, interpreting, accessibility, or anything language-related, your insights are valuable.
Your feedback helps us understand the impact of AI and improve industry practices.
CSA Research's Advisory and Consulting Services
In a rapidly changing global market, precise, data-driven decision-making is essential. CSA Research is your partner in navigating these complexities, offering extensive consulting services tailored to enhance your global operations and strategic planning.
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CMO • President • Founder
3mo“The language services industry is evolving rapidly, with AI playing a pivotal role in this transformation. But what does this shift to the post-localization era mean for your business?”