So your social media content creator has gone on holiday. Here's what NOT to do.

So your social media content creator has gone on holiday. Here's what NOT to do.

Ah, the dreaded moment when your beloved social media legend decides to take a break.

Panic has officially set in.

What on earth will the company do without their daily dose of witty hashtags and perfectly curated LinkedIn posts?

Never fear, because our Social Media and Content Creator Conal Haughey has written you a foolproof guide on how to completely miss the mark while your social media content creator is soaking up the sun. (He too is also on holiday)

Abandon All Consistency:

Who needs a consistent brand voice anyway? Take this opportunity to experiment wildly with tones and styles. From formal corporate jargon to slang that hasn't been relevant since 2010, keep your audience guessing!

Ignore Scheduled Posts:

Why bother with those meticulously planned and scheduled posts? Just let them languish in the drafts folder. After all, who needs a steady stream of content when you can have sporadic bursts of panic-induced updates?

Overuse Stock Photos:

Forget authenticity! Slap on those generic stock photos that scream "we couldn't be bothered to take our own pictures." Bonus points if you manage to use the same smiling stock photo model across every post.

Spelling Errors Galore:

Typos are the spice of life, right? Who cares if "recruitment" becomes "recrument" or "agency" turns into "agincy"? It's character building for your audience, and it shows you're really human. Or just really lazy.

Ghost Your Followers:

Interaction? Engagement? Nah, those are so overrated. Ignore comments, messages, and any form of social interaction like it's the plague. Let your followers know you're there, but only in spirit.

Post Irrelevant Memes:

What better way to show your company's serious side than posting memes that have absolutely nothing to do with your industry? Because nothing says "professionalism" like a cat meme on a recruitment agency's page.


And there you have it! The ultimate guide on how to ensure your social media presence takes a nosedive while your content creator is sipping mojitos on a beach somewhere.


Conal Haughey

Digital Content Lead at Just Digital People & Humanised Group

5mo

Cheers Ciaran!

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Ciaran O'Donnell

Founder at JustDigitalPeople.com.au (Brisbane, Melbourne, Sydney)

5mo

Sounds like all the things you do anyway Conal Haughey 😂 Enjoy your break back in the UK mate

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