Social Media Predictions for 2020

The 2020 year is on its onset, and because of the rhyming factor, it is attracting the futurist musings that are quite interesting and other social media predictions that will tend to grow with time. 

With the buzz that Social Media is creating in the market place, almost every business is trying to leverage the social media platforms to have a strong brand identity and better connection with the audience. 

Let’s know about the social media predictions for 2020 and how it can help you in planning your year.

Social growth continues:

On analyzing the social media predictions for 2020, it was found that in 2017 about more than a million people tended to join social space and nearly a quarter from a billion new users could reach online. The growth still continues and will see many new users being added every day.

By far, Africa is known to be showing one of the fastest growth rates, increasing the users by 20% every year.

By 2020, the dominance of Instagram will see a lot of people coming up and making up for the platform. Looking ahead, social growth will lead to the dominance of new applications that will help you in making new choices ahead. 

Social E-Commerce desire new push:

The social e-commerce adoption is various western countries is quite slow, but talking about the next phase of innovation in various social events will not arrive from the advanced economies. Searches related to micro businesses to social roles, retailers in e-commerce will tend to grow; for instance, Instagram can allow businesses for building digital storefronts with video and visual content.

The short-form product videos will be online, and the social commerce strategy can work for locking step and depicts how the client journey in China depicts the trends sweeping the other countries.

Product discovery is based on a visual basis:

Many internet users are bound to follow brands, or they tend to buy something on social media while thinking about them. 

Online reviews, search engines, and various PR agencies are some of the traditional discovery channels that will allow you to know about various traditional discovery channels. 

In various researches conducted by Global Web Index, it is found that about 28% of the users look at social networks while buying out the products, and these numbers are jumping every year for them. 

Also, visual searches are going high based on speeches or images. Facebook has predicted by 2020, about 80% of the smartphone users will be found using their application. 

Customer care services are one of the prominent cases, and many local businesses are found to be using the primary communication hub. 

Chatbots on platforms like Instagram, Facebook live are used by younger demographics for discovering and evaluating products as much as possible. 

Social video evaluation:

In the upcoming years, the video content will see an uprise and will be a great driver of the business. 

For instance, Twitter, Instagram, Facebook, and Snapchat users add up to the video content every year and a major chunk of oldies ranging from 55 to 64 years old are adding up for watching videos every month. 

By 2020, there will be saturation in video content, and this means that social video moving their algorithm advantage for a table stakes tactics.

So, these were some fast-paced social media predictions for 2020. If you find it useful, let me know in the comments below.