Sourcing Hard to Find Talent in 2021
In 2021, sourcing candidates can be a daunting task. It can take weeks and even months for you to source those hard-to-find candidates who are great matches for the positions you are trying to fill.
This can be experienced in industries where there is a high demand for top employees like product managers, estimators, project managers, etc. Sourcing for such candidates can be very challenging.
But, for any organization, especially those that wish to stay above their competitors, sourcing and recruiting top talent will always be a high priority to achieve your future goals.
So, if you have been searching for top candidates to fill positions in building materials or commercial construction, we’ve curated our hand-picked “panel of experts” combined with 5 of our own tips to bring you actionable strategies you can use in 2021 and beyond to more effectively source those hard-to-find candidates.
Tip #1: Identify the Ideal Personality
Maëlle De Francesco: “Beyond the job description, you need to understand the persona of the individual who will succeed in this role and department.”
“Start by shooting for the stars. Who is the dream candidate for this role? What will they bring to the table? What previous experience will allow them to excel in the job. You also want to consider the corporate culture so you know what kind of personality will fit in best with the existing team.”
Tip #2: Perfect your outreach messages for sourcing candidates
Lever shares: “Improve your response rates by focusing on the things that matter to each type of candidate.”
“Knowing your audience is crucial to writing a strong outreach message. While 78 percent of sales professionals said they would accept less money to work at a company selling something compelling, 66 percent of healthcare professionals are likely to accept less money to work at a company with a great culture. Improve your response rates by focusing on the things that matter to each type of candidate.”
Tip #3: Take advantage of referrals
If you have been searching for candidates to occupy positions like VP of Marketing, Marketing, Manager or Director of Sales, you might want to try out the referral method.
Referrals are an incredibly simple strategy to implement. All you need to do is ask your employees to refer you to some of their peers, who they feel are qualified and interested in the open positions within your organization.
It’s a method that has been proven effective, as up to 82% of recruiters reported that they found their best employees through referrals. Implement referral recruiting by using incentives that make it difficult for your employees to pass up. You can run social media contests with a juicy prize for the person that refers the most people to your organization within a stipulated period.
Tip #4: Source for future (unopen) roles
Kate Kandefer shares: “The most productive sources are so advanced at sourcing talent that they are already scouring for roles that aren’t yet open.”
“Such is their enthusiasm for their employee recruitment strategy. It pays off to enquire about your employer’s business growth plans within the next two years.
Establishing roughly when, in what department, and how many extra roles are necessary is vital in planning for your strategy. Once you have an idea where growth is needed, agreeing with HR and Finance on the level and skillsets required – you can begin to build your ideal personas for the roles you’re trying to fill.”
Tip #5: Boost your company brand
Did you know that your employer brand can have a considerable impact on your ability to attract and hire hard-to-find talent for management positions?
The most skilled prospects are usually approached by more than one organization. And these hard-to-find talents compare these organizations to see which of them is more appealing and has the best culture fit for them.
Therefore, creating a desirable employer brand is crucial to attracting hard-to-find talent and achieving long-term success.
Expand your social network sourcing...
Interested in how to use social media to improve your sourcing process?
Read more about this on our blog post here:
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QUESTION: What is the one top that helps you with #sourcing hard-to-find #talent for your business?
Director/HR & Admin/Strategy/People and Culture/Talent acquisition/Career Dev./Job design and evaluation/Compensation/Diversity, Equity & inclusion /Human-izer /Legal /Translator
2yThanks Jim; A high value article. For me, the one top is referrals. No one would refer if they are not sure that that candidate will be a good fit!!!