Week of May 29 - June 2

June is here, and so is another plugged-in Pulse. 💗 This week - AI regulation is on the horizon, algorithm updates, and gaming biz digs. Plus, we continue to surface industry news & ad spend gems from Nobox’s main industries: Entertainment, Food & Beverage, and more. 💎 Sync with us!

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📱 - Social, Metaverse, and AI

• Meta Previews New Quest 3 VR Headsets, The Next Stage for its Metaverse Ambitions
• TikTok Launches 2023 Holiday Marketing Playbook to Assist in Campaign Planning
• Instagram Shares New Explainer on How its Feed, Reels and Stories Algorithms Work
• Legal Experts Call for Generative AI Regulation, as Existing Laws Fail to Specify Direct Liability
• AI REGULATION—HOW BRANDS CAN PREPARE FOR IMPENDING POLICY

🎮🔊 - Industry News - ENTERTAINMENT 

• How State Farm meets the challenge of Gen Z marketing with esports
• How gamers’ engagement with short-form video is changing
• Gaming industry execs chime in on changing consumer habits and the the rise of AI in Q1 2023
• Evil Geniuses’ new partnership signals esports industry’s continued interest in crypto and betting sponsors
• AI Music Tagging Platform Cyanite Acquires Aptone, Plans To Build a ‘Universal Intelligence That Understands, Indexes and Recommends the World’s Music’

🍔🥤 - Industry News - FOOD & BEVERAGE

• Frito-Lay makes largest-ever investment in women’s sports for World Cup
• Smoothie King pens paperback romance novel with aid of ChatGPT
• Bacardi extends brand platform with custom Snap AR lens, sneaker NFTs
• LeBron James joins Taco Bell’s fight to liberate ‘Taco Tuesday’
• Wendy’s and T-Pain remix ‘Buy U A Drank’ for Frosty push
• How Taco Bell’s social team has embraced self-awareness to speak to fans

💡 - Industry News - CREATIVE AGENCIES

• Why Black creators say brands are ‘quiet as a mouse’ on Black History Month and Juneteenth this year
• Songtradr’s ‘SmartMusic’ Is Merging AI and Neuroscience To Identify Music That Drives Results for Brands
• THE TOP 5 CREATIVE CAMPAIGNS YOU NEED TO KNOW ABOUT RIGHT NOW
• The Authentic Way Brands Can Get In On Pop Culture Moments

🌎 - En Español

• Meta presenta conversión de voz a texto, de texto a voz y mucho más para más de 1.100 idiomas
• Meta Quest 3 es el nuevo visor de realidad mixta de Facebook y que competirá contra lo que sea que esté preparando Apple
• ¿Instagram como Twitter? Esto es lo que se sabe de la nueva funcionalidad de la red social
• Cómo influyen las redes sociales en las compras del Hot Sale

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