You, the Readers
If you’ve been subscribed to Monday Mavens by Mekari for a while, you might be curious as to who else are also reading these editions, and which group of people find it useful the most?
We’ll reveal it all today:
- Over 10k new subscribers in the year of 2023. That’s right! More than 10k others were reading along with you. Lots of tech workers in Indonesia love to keep up with the trends. 2023 was no different, as more and more have found their way to Monday Mavens.
- Software Engineers as the top Occupation. Not disappointed and not surprised, we found that most of our readers work in Engineering, followed by Graphic Design and Marketing. There is no technology without engineers. But, there is no industry without the non-tech folks that keep the ball rolling!
- The Top 3 Industries: IT, Financial Services, and Retail. From fintech to e-commerce, it seems that the Indonesian tech scene is one that prioritizes personal growth by absorbing insights from our weekly editions. Are you part of these majority Industries?
We hope to reach an even wider audience in 2024, and serve even better insights for our existing readers as well!
Collectively, the Habits
As humans, by nature, we like to analyze our own habits and patterns. We have prepared a few statistics that we thought might be compelling for our community to look through. It could even be insightful for some of your upcoming decision-making:
- In 2023, July was the month with the highest average views. Our articles are always heavy on personal growth and productivity tips. It is nice to see that the start of H2 triggered the motivation to plan and execute better.
- June and December as the most engaging months. It was fascinating to see that during the two opposing seasons, our readers spent the most time with us—with June’s engagement rate even being 4x higher than the quietest month.
- Almost 15% of our total new readers in 2023 came in in the month of September. This influx could come from different areas, but it’s no coincidence that in the same month we held our biggest annual event, Mekari Conference.
Did you find any of these stats predictable? Let us know in the comments below!
Most anticipated, the favorite Topics
As we put out one edition for every single Monday, we put out exactly 52 editions in 2023. We touched on various subtopics, from team-focused insights which talk more about external factors, to self-focused topics where we look inward.
Here are the top 3 most viewed Monday Mavens editions of 2023:
- Congratulations, Fresh Graduates!Not just enjoyed by those who have left their mark in the Industry, it turns out that Monday Mavens by Mekari is also a go-to newsletter for future tech workers.Summary: In this edition, we shared all about the tips and tricks on how to integrate yourself into the work environment—including redefining your own success and conquering job anxiety.
- If these conditions apply to you, it's time to push your professional growth with career coaching.Balancing out our First Place edition, this one caters to the growth seekers who have been making their impact yet still feeling stagnant in their career journey.Summary: In it, we dived into the signs you need to look out for to decide whether you need career coaching vs career counseling. We also shared some tips on how to prepare for your first session with a career coach.
- Accept that you will always compare yourself with othersAt the end of the day it all starts with you, doesn’t it? It seems that our readers are the type who are self-aware and continuously try to manage their expectations.Summary: We shared ways on how to direct your attention to commonalities instead of intimidating traits, as well as fostering collaborative norms and achievements.
Curious as to which topics made it to the top 3 in the previous year? See the 2022 version here.
Liking what you see in this week’s Monday Mavens edition?
Be sure to subscribe if you haven’t already as it is completely free, and share the word around to your peers, colleagues, clients, best friends, enemies, everyone in your contact list—it could be a conversation starter with a long-lost friend, too!
Congratulations on everything you have achieved in 2023, and we are so honored to be able to contribute to your upcoming successes in 2024.
See you (at least) 50 more times this year!
