Your Brave Ideas Weekly Review

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Office Investors | Building Owners | Office Operators | Startups | Scaleups

Happy Friday!

Last night I stopped in The Biltmore on the way home from a property event in central London.

Amazing hospitality and vibe going on, and it made me think about how people would feel working in a place like this. Could we see a future of work where people snap pics outside their office because the experience is cool to them?

The timing of that serendipitous visit was epic, as we just released the full-length REMASTERED VIDEO version of my podcast with one of the most viral pundits on the future of work…

The former self-loathing office real estate broker, my friend, Mr. Dave Cairns

In this episode he asked what kind of office his daughter may have to (get to) go when she grows up.

Will it feel like The Biltmore?

Tap here to watch the full conversation to see what we believe the office will be like:

EVENT: Balancing Technology and Human Interaction in Flexible Workspaces

📅 28 Nov

Panel featuring industry leaders will delve into the pivotal role technology plays in the evolution of flex workspaces. Tap here to book a ticket

This Week's Brain Food

Brave Ideas is curated by Lucy McInally and features ideas, insights, best practices and analysis all categorized under the 6 Pillars of Space-as-a-Service.

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This newsletter is sponsored by the Brave Consortium.

Our collective of companies help Brave and it's landlord partners reposition office assets to meet the evolving needs of modern businesses.

Visit bravecorp.co/brave-consortium

COMMUNITY

Creating Vibrant Workspaces on High Streets and Fostering Community Connections Nationwide

says 👩🏻💻Emilie Lashmar

I love seeing Patch hiring the right local team who truly knows the city, and its people and letting them breathe life into the community. This connection to place makes all the difference. (Shout out to Freddie Fforde ) This week, Patch opened its fourth coworking space, in Bournemouth’s iconic Bobby building. Read more from Emilie.

A Strong Desire to Positively Impact the Future of Our Cities and Lives at Work

by Pauline Roussel

In business life, the adage says that "team is everything" and I truly believe in this. (at Coworkies we say Great Team Make Great Coworking Spaces!). Congratulations to Coworkies – celebrating nine years in the industry. Read more from Pauline. 

You Must be Part of the Community You're Building

says Cat Johnson

It simply won’t work to try to create something extraordinary at arm’s length. Read more from Cat. 

🎙️ 21st Century Community: Work and Social Change

in conversation with Bernie J Mitchell and Stephen Carrick-Davies

Coworking can serve as a modern community hub, fostering connection, resilience, and local engagement in ways that support those often excluded from traditional labour markets. Tap into the conversation. 

HOSPITALITY

Think Real Estate Value is All About Space? Think Again.

says Carlo Benigni 🚢 , Development Management Partner at Brave Corporation Ltd.

Creating lasting value in real estate has changed. Today, it’s all about designing for people—not just maximising square footage. Read more from Carlo. 

Hospitality’s Biggest Trend of 2025? Humans!

says Matthias Coudert

Specifically, it will be the staff's creativity and dedication to the craft of hospitality…it’s the human touch, enhanced by tech, that will create truly memorable experiences. This post is actually about hotels, but can our industry take some inspiration from this thinking? Read more from Matthias. 

TECHNOLOGY

Harnessing Connectivity To Take Facilities Management Into The Future

by Brendan Hourihane

FM’s who ensure good mobile signal coverage contribute to a positive experience for building users, leading to higher satisfaction levels. Read more from Brendan.

Key Takeaways from the Flex World Conference

by Camille Herinckx, CCO at NCG

Last week, Thomas Proctor, NCG’s CEO, offered valuable strategies for operators looking to enhance their technology infrastructure when he participated in OfficeRnD’s FlexWorld conference alongside industry experts. Read Camille’s key takeaways. 

What Does the Future of Tech Look Like in the Coworking Industry?

aks Christian Schmitz

Technology well implemented in a customer-centric design based on the needs and having always a retrofit ability and scalability approach in mind are required these days. Read more from Christian. 

Generative AI Ate My Business!!

says Antony Slumbers, Board Member at Brave Corporation Ltd.

The real opportunity will come from finding the sweet spots where humans PLUS AI create something neither could achieve alone…I call these "AI Synergy Points" and they typically emerge under these conditions.

WORKSPACES

Art isn’t just for Galleries

says Sneha Shah

Did you know that Deutsche Bank holds one of the largest corporate art collections in the world? This collection brings art into everyday workspaces, transforming them into hubs of creativity and inspiration. Watch Sneha’s video. 

10 Workplace Trends for 2025: What’s In and What’s Out?

by Janet Pogue McLaurin and Louis Schump

In the Transformation Economy, the focus is on motivating and inspiring individuals to create lasting change. It’s about workspaces that connect with people on an intensely personal level. Read the 2025 trends in Gensler. 

MANAGEMENT

Adapting to Hybrid Work: How Coworking Spaces Can Serve Corporate Clients

by PONT

74% of companies plan to permanently shift to hybrid work models, making flexible office solutions more relevant than ever…coworking spaces can become a bridge that supports employees who occasionally need a professional workspace. Read the PONT blog post. 

Is Space-as-a-Service Dead?

asks Jeremy Bamberg

In many ways, it feels like the market has just moved on. Or, put simply, we’ve moved on from the whole tech / workplace / scaleup play…What Space as a Service was yesterday, Operational Real Estate is today. A hot topic in the comments of this one. Read more from Jeremy. 

BRAND

🎙️ Why WeWork is still the Strongest Brand, and How to Differentiate

in conversation with Caleb Parker, Founder of Brave, and Dean Connell

Despite its crash, WeWork is still arguably the strongest brand in office real estate today, and many workplace designs are starting to feel like WeWork. This poses a risk to anyone who wants to avoid commoditisation. Tap into the conversation. 

Watch the trailer:

In 2025, More Mouths Will Take Bites From a Relatively Same-Sized Demand Pie

says Michael Dubicki

What has continued to change is competitive saturation. There are more flex brands and flex buildings / offerings than ever before, and this rate of growth is unlikely to slow. Read more from Michael. 

FINANCE

Operational Real Estate Investment Doubles (But why?)

asks Caleb Parker about Shifali Gorka 's article in EG News

Could higher risk investments be inevitable?Perhaps passive investments are just as risky?Is economic uncertainty driving demand for flexibility, which requires hands-on management? Read the rest of Caleb's post here

Mayfair is the New Go-To for Office Space

says Jack Kelly

Enquiries are up 70%. Compare that to Canary Wharf’s massive 60% drop since Covid. That said, where does that mean the opportunity really lies - West End or Canary Wharf? Fortune favours the bold...Read more from Jack. 

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See you next week!

Caleb