Sascha Grosskopf

Sascha Grosskopf

Marketing Director bei TIMOCOM

View articles by Sascha Grosskopf

👀 Is Email Dead? 👀

👀 Is Email Dead? 👀

September 10, 2024

10 likes1 comment

AI Readiness: Buzzword or new leadership paradigm?

AI Readiness: Buzzword or new leadership…

September 4, 2024

3 likes1 comment

Warum Scrum im Marketing so viel Spaß macht wie ein Pager auf einer Tech-Konferenz

Warum Scrum im Marketing so viel Spaß macht…

September 3, 2024

5 likes

Marketers Beware - The New Kids on the Block Are BACK

Marketers Beware - The New Kids on the Block…

August 28, 2024

4 likes

The ethical dilemmas of AI that keep me awake

The ethical dilemmas of AI that keep me awake

August 27, 2024

4 likes

Decoding European Road Freight: Insights from the latest PwC and TIMOCOM Reports

Decoding European Road Freight: Insights…

August 21, 2024

3 likes

Mad Men goes AI in 2024

Mad Men goes AI in 2024

August 21, 2024

3 likes1 comment

🥀Is the AIDA model is outdated: a call for marketing innovation 🧙🏻‍♂️

🥀Is the AIDA model is outdated: a call for…

August 19, 2024

2 likes1 comment

MARKETING: from budget constraints to strategic profit drivers

MARKETING: from budget constraints to…

August 16, 2024

1 like

The summer is all about the X and T rather the I?

The summer is all about the X and T rather…

August 14, 2024

1 like1 comment

Why 76% of $94 billion in Logistics Transformation Projects Fail (and what we can learn across industries)

Why 76% of $94 billion in Logistics…

August 9, 2024

4 likes

Outbrain's Bold Move: The Must-Have Revolutionary Advertising Platform for Marketers?!

Outbrain's Bold Move: The Must-Have…

August 6, 2024

1 like

AI is revolutionizing the creative industry, but it's a double-edged sword, but beautiful.

AI is revolutionizing the creative industry,…

August 1, 2024

2 likes

Arbeit 4.0.: Wie Sie Ihren Job vor Kollege Roboter beschützen

Arbeit 4.0.: Wie Sie Ihren Job vor Kollege…

September 4, 2018

3 likes

Human Capital Management: Weshalb Firmen sich nicht mehr aus der gesellschaftlichen Verantwortung ziehen können!

Human Capital Management: Weshalb Firmen…

August 29, 2018

3 likes

Robo Recruiting: Mit Algorithmen das passende Match finden

Robo Recruiting: Mit Algorithmen das…

August 13, 2018

3 likes

HR-Controlling im Recruiting (Teil II): Mit qualitativen KPIs den richtigen Impact erzielen

HR-Controlling im Recruiting (Teil II): Mit…

August 1, 2018

2 likes

Flache Hierarchien (II): Die Großen fressen die Kleinen?

Flache Hierarchien (II): Die Großen fressen…

July 31, 2018

1 like

Flache Hierarchien (I): Chance für mehr Innovation oder Chaos in der Organisation?

Flache Hierarchien (I): Chance für mehr…

July 31, 2018

Zeit und Zeitgeist: Die neue Ökonomie der Aufmerksamkeit

Zeit und Zeitgeist: Die neue Ökonomie der…

July 24, 2018

1 like

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