Whippet Melbourne

Welcome to the ‘experience economy’, a new age of bricks and mortar retail where success goes far beyond just selling products. Now it’s all about creating in-store experiences to engage and excite customers on a deeper level. This shift has given us license to think well outside the conventional retail media box. But innovation can be risky, and as we discuss in our latest article, there’s a reason why some ideas succeed, and others flop. https://lnkd.in/g9cNKi8t

What does it take to create stores that will thrive in the future? According to Whippet founder Steve Stoner, it’s all about blending technology with authentic, enjoyable experiences. In our recent article, Steve shares his insights on the next big trends—from showrooming and AI to sustainability and “analogue” retail experiences. For retailers, it’s a reminder that while innovation is key, a great customer experience never goes out of style. https://lnkd.in/gBHDJEbT #retailstores #design #technology #futuretrends #retailtrends #customerexperience #cx

As the FMCG sector begins to feel the ripple effect of the rising cost of living, retail media has become a more important ingredient in marketing strategies – without it, something vital is missing. Read on... https://lnkd.in/gDpR4jHg

This is design in top gear. It’s full speed ahead for our latest Bapcor work, which took us off the beaten track into unexplored naming territory and lead us into creating a head-turning visual design for a new 4WD accessories brand. Curious to see how we nailed it? See it here.... https://lnkd.in/gHPiQPVu

I’m now on my way to London having enjoyed three days in Colombo, Sri Lanka attending and speaking at the 21st Asia-Pacific Retailers Convention & Exhibition (APRCE). Many thanks to the organisers, Sri Lanka Retailers' Association & FAPRA for the kind invitation and particular acknowledgment to Charitha Subasinghe and Murali Prakash for their continued generosity and hospitality. I was fortunate to meet a fantastic range of retail experts from across the APAC region, hearing interesting stories and gaining some great insight. It’s so good to get some perspective on how retailers are solving the big problems outside of the regions we operate in and a timely reminder of how far ahead some APAC retailers now are. There’s much to learn and I’ll be taking a few nuggets to share with the Whippet teams in the UK and Australia. #APRCE2024  #RetailRevolution  #RetailExcellence  #RetailConvention #BMICH  #ColomboEvents #whippetmelbourne  #retailtransformation  #designagency

It’s here 🎉 Our much-anticipated 24 Trend Report has finally dropped. We’ve been out and about trend spotting over the last few months, exploring the latest design movements and moments taking the world by storm. 🎨 COLOUR ME SURPRISED – from the down-to-earthy to smashing clashing💭 THE THEME SCENE – from the hyper-futuristic and surreal to the return of the human 📍 HEY SIRI – go-to destinations, from your friendly local to retail phenomena going global Ready for some eye-popping reveals? It’s all HERE: https://lnkd.in/gnzb7xMy. #whippetmelbourne #retailtransformation #designagency #creativeagency #brandingagency #brandingdesign #retailmarketing #trendreport #designtrends

Strap yourself in…we’re ready to reveal all in our 24 Trend Report, and it’s a world away from what you may expect. We’re looking at a future that is big, bold – and inflatable. While AI ventures into the world of the truly surreal, on other end of the scale we’re seeing the return of the human touch (welcome back doodles!) The wrapping comes off tomorrow but if you want to jump the queue, follow the link to get your early-access download. https://lnkd.in/g_zWNErr #whippetmelbourne #retailtransformation #designagency #creativeagency #brandingagency #brandingdesign #retailmarketing #trendreport #designtrends

Our crystal ball tells us it’s going to be a great week.  We’re just days away from the official reveal of our 24 Trend Report, which covers everything that’s rocking our design world now, and into the future.   No spoilers, but it’s fair to say you can expect the unexpected… #whippetmelbourne #retailtransformation #designagency #creativeagency #brandingagency #brandingdesign #retailmarketing #trendreport #designtrends  

A “can’t-miss-this” moment is headed your way. Our 24 Trend Report is set to drop next week, and if want to get ahead of the curve of the biggest trends taking shape in the world of design and branding, you’ll want to be here for it. We’re covering it all – from colour and typography, technology and merch – and the return of an old favourite – illustration. Plus, special shout outs to our latest faves in retail and hospitality. #whippetmelbourne #retailtransformation #designagency #creativeagency #brandingagency #brandingdesign #retailmarketing #trendreport #designtrends