Wie lernt man aus Misserfolgen und Erfolgen, wenn man Problem-Lösungs-Fit erreicht?

Seeking product-market fit is a complex activity that implies several iterations. Using the double-diamond framework, the first stage is to identify the problem. This action means finding a valuable problem that is big enough for the number of potential users in our target audience to evaluate whether finding a solution is worthwhile. Deeping into the problem help us to find the real pain to fix. As we know the problem better, we can pursue one or more solutions that will fit the target market.

Mergulhar no mundo Lean Startup envolver ver os testes não só como experimentos mas como uma fonte valiosa de insights. Lembre-se que falhas não são atrasos mas sim aprendizados que moldam o problem-solution fit. Na jornada é preciso ser capaz de adaptar-se continuamente, sendo os insights dos clientes a bússola que o guia em direção ao tão almejado product-market fit.

Seleccionar el experimento adecuado para validar las hipótesis es igualmente crucial que la definición misma de las hipótesis. El experimento ideal debe ser breve, no intrusivo para los participantes y proporcionar únicamente la información necesaria para tomar decisiones sobre los objetivos establecidos. Además, es recomendable que el experimento sea lo más simple posible y permita flexibilidad para adaptarse a cambios, facilitando así la extracción de diversas informaciones a lo largo de las pruebas.

Choosing the proper experiment is a crucial decision. Creating a reasonable scenario where the potential customers fill the pain and expose the adoption of a potential solution provides the most valuable feedback. A common mistake is creating a survey that biases the answers toward the solution we had in mind, missing the actual value of the participation of the potential customer.

In startup world so much of it is wasted in thinking, brainstorming and planning. Eventually you need to roll out your experiments. Ideally you do this on a small scale that you are able to test. To do this make sure the clients you bring in know that they are a part of the test. Set proper expectations and let them know your goals. Transparency and expectations will set you up for far better success.

1. Gather Feedback: Use surveys, interviews, and user testing to collect detailed customer feedback. 2. Analyze Data: Identify patterns and trends by examining usage rates, conversion rates, and retention metrics. 3. Root Cause Analysis: Apply tools like 5 Whys and Fishbone Diagrams to uncover underlying causes. 4. Document Learnings: Record detailed information about failures and successes for future reference. 5. Conduct Post-Mortems: Hold meetings to discuss what went well and areas for improvement. 6. Iterate: Make informed changes based on insights gained. 7. Share Knowledge: Communicate lessons learned with your team. 8. Continuous Learning: Regularly refine processes to adapt to new insights and customer needs.

I am looking to create live peer-to-peer sessions to discuss the different stages of a startup, from problem to launching. I call it DoItCracy www.doitcracy.com, as a way to chat among peers how to reach the next stage.