Choose Nature, Choose LiFE

Choose Nature, Choose LiFE

Industry Associations

Let’s build a sustainable future, one LiFE at a time.

About us

At the 2021 UN Climate Change Conference (UNFCCC COP26), Hon’ble Prime Minister of India Shri Narendra Modi announced Mission Lifestyle for the Environment (LiFE), to bring individual behaviours at the forefront of the global climate action narrative. LiFE envisions replacing the prevalent 'use-and-dispose' economy—governed by mindless and destructive consumption—with a circular economy, which would be defined by mindful and deliberate utilization. The Mission intends to nudge individuals to undertake simple acts in their daily lives that can contribute significantly to climate change when embraced across the world. Main aim of the CII-LiFE program is to create and nurture a network of individuals, namely ‘Pro-Planet People’ (P3), who will have a shared commitment to adopt and promote environmentally friendly lifestyles. Through the P3 community, the mission seeks to create an ecosystem that will reinforce and enable environmentally friendly behaviours to be self-sustainable.

Website
https://www.cii.in/
Industry
Industry Associations
Company size
10,001+ employees
Headquarters
New Delhi

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