Invian

#AdOfTheWeek 🔋 Up for the challenge? From February 17 to March 17, Bebat and Clear Channel Belgium are on a mission: to collect used batteries across Belgium and give them a second life ♻️. With the help of dynamic #DOOH, the campaign displays real-time regional collection goals on screens in streets and stations across the country. The numbers speak for themselves—from 4 million batteries to be recovered in Luxembourg to over 26 million in Antwerp! 📷 Images: Clear Channel Belgium

You asked, we answered. Meet NucleOOH, the #CRM that centralizes your entire campaign timeline—no spreadsheets, no overflowing inbox. And the best part? It’s built with every #OOH workflow in mind. ✨ 👉 Try it for free: https://lnkd.in/dhg8CNw5

#AdOfTheWeek ✨ Madrid shines even brighter at night. Iberdrola and JCDecaux España launched an #OOH ad that reveals a message at night using fluorescent paint and UV lights 💡. A creative way to bring the brand's energy to the heart of Madrid, near its cultural, commercial, and entertainment hotspots. 🎨 How would you use this effect in an ad? 📷 Images: JCDecaux España

No offense, spreadsheets, but when it comes to #OOH processes (especially for retail ads), we need less complexity. Meet NucleOOH ✨, a #CRM that centralizes your entire campaign timeline, enabling you to create custom funnels, access real-time inventory availability, and give advertisers more control by tracking their requests. 👉 Try its features for free: https://lnkd.in/dhg8CNw5

#AdOfTheWeek ✨ The perfect match: OOH + sports events M&M’s, in collaboration with EssenceMediacom Australia & New Zealand and JCDecaux Australia, launched a multi-format #OOH campaign for the Melbourne season 🎾, as part of its partnership with Tennis Australia. The campaign accompanies the opening of the first M&M’s store in Australia and the Southern Hemisphere. 📷 Images: JCDecaux Australia

🏈 For Super Bowl 2025, thirty-second TV ads sold out in November at $7 million each. But the game doesn’t stop there: more and more brands are turning to #OOH as a powerful complement or alternative.

#AdOfTheWeek "If winter can do this to a poster, imagine what it can do to your body" ❄️ Through billboards, Actimel offers a powerful reminder of the importance of boosting the immune system during the colder months. The campaign was implemented on Curtain Road in London and at the Holiday Inn Liverpool City Centre, in collaboration with creative agency BETC and #OOH company blowUP media. 🎞️ Video: blowUP media

#BreakTheFrame Multiplan Empreendimentos S.A. mall, in collaboration with THE LED Oficial, presents the Led Pylon, an impressive 25-meter-tall moving sculpture located in São Paulo. This new project commemorates Multiplan’s 50th anniversary, reaffirming its commitment to transforming the urban environment around the mall, collaborating with artists from diverse backgrounds in urban and digital art. Baixo Ribeiro, a public art specialist and the project’s curator, highlights São Paulo’s role as one of the world's urban art capitals: "My main goal is to discover new talents and create ways to showcase the best of their work beyond traditional spaces. It’s art that should reach where the public is." 📷 Image: Multiplan

📣¡Presentamos el Landscape Q4 de PROGRAMMATIC MEXICO!📣 Estamos felices de anunciar el lanzamiento del #Landscape Q4, patrocinado por Appcelerate. Este #Ecosistema ofrece una visión integral del panorama #Programático en México, el objetivo es recoger a todas las empresas del sector #AdTech y #MarTech del mercado. En esta edición, damos la bienvenida a nuevas incorporaciones: ▫️Audioemotion Media ▫️AdsLive Media ▫️AdsWizz ▫️Cape (Peach) ▫️Invian OOH and DOOH Solutions ▫️Louder ▫️Shalion Estas empresas están aportando #SolucionesInnovadoras y #Tecnologías avanzadas que están transformando la manera en que las marcas se conectan con sus #Audiencias. Descárgalo desde nuestro sitio web 👉https://bit.ly/3zL1WHH

#AdOfTheWeek The entrance to the game is closer than you think… ⭕🔲🔺 Discover the new #DOOH campaign from Netflix, implemented by Global, dentsu, Posterscope, POD LDN and iProspect across the Underground network of Transport for London. 🎞️ Video: Global