Now that's what we call a Wicked transformation! ✨ As part of KP Snacks' spellbinding partnership with the highly anticipated Wicked film, we brought a touch of theatre to stores installing immersive POS installations for the Butterkist 'Wicked Partnership Roadshow'. In just three days, we turned five convenience stores across the UK into Wicked-themed showstoppers, complete with stock-holding arches, Butterkist cauldrons, shelf toppers and more. All served to excite and engage shoppers, elevate the profile of the partnership, and drive those ever-important sales. 🍿 💗💚🧹 #RetailMarketing #POS #POSInstallations #ConvenienceRetail #FMCG #WickedMovie
What a lovely surprise to the people of Epsom today when the giant of snacking in the UK KP Snacks and Butterkist Popcorn joined forces with us to celebrate the release of the Wicked The Movie (a film adaptation from the musical stage play). Thank you Amy, Nithy and all my team and a special shoutout to Liz Tebb Duncan Tyrrell Matt Collins Alex Callender Stuart Graham all the KP team for all your support 🙏🏽 Bestway Retail
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