Axicom

From shortlisted to AWARD-WINNING! 🚀 Great Scott! We're not just shortlisted anymore – we've brought home TWO Innovation SABRE Awards from PRovoke Media! Roads? Where we're going, we don't need roads... because we're 𝗔𝗴𝗲𝗻𝗰𝘆 𝗼𝗳 𝘁𝗵𝗲 𝗙𝘂𝘁𝘂𝗿𝗲, and we're flying high with the 𝗗𝗶𝘀𝗿𝘂𝗽𝘁𝗶𝘃𝗲 𝗔𝗴𝗲𝗻𝗰𝘆 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿 award too! Fresh off our exciting PR Moment Award nominations, we’re absolutely buzzing with these incredible accolades! These awards belong to our amazing team whose hard work, curiosity, and embrace of new technologies made it happen. Here's to disrupting the future, together! 🥂 #AgencyOfTheFuture

Drumroll please! 🥁 Axicom's officially on a roll!  We just got shortlisted for not one, not two, BUT THREE PRmoment Awards!  Talk about a reason to celebrate! 🥳 ✨ Technology Campaign of the Year – celebrating our creative lifestyle tech work with HONOR. ✨ B2B Agency of the Year – recognising our expertise in the B2B space. ✨ Tech Agency of the Year – the ultimate accolade in our industry! This recognition is a testament to the passion, creativity, and hard work of our incredible team. We can’t wait to celebrate with our peers and see what the big night holds. 🏆 Wish us luck! 🤞

Drumroll please! 🥁 Axicom's officially on a roll!  We just got shortlisted for not one, not two, BUT THREE PRmoment Awards!  Talk about a reason to celebrate! 🥳 ✨ Technology Campaign of the Year – celebrating our creative lifestyle tech work with HONOR. ✨ B2B Agency of the Year – recognising our expertise in the B2B space. ✨ Tech Agency of the Year – the ultimate accolade in our industry! This recognition is a testament to the passion, creativity, and hard work of our incredible team. We can’t wait to celebrate with our peers and see what the big night holds. 🏆 Wish us luck! 🤞

"Calculated Bravery isn't just a concept; it's a mindset"💡 The future belongs to brands brave enough to create it, and at Axicom, we're building the creative powerhouse to help them get there. We're investing in new talent, proprietary AI tools, and creative methodologies to deliver bolder, data-validated ideas. Leading the charge is Graeme Anthony, stepping into the role of Executive Creative Director, joined by creative powerhouses Tom Rouse, as Creative Director and Sam Stocking, as Head Studio.    Want all the details (and the headlines from PRovoke Media & PRWeek UK) about our new era of creativity? Check the links in the comments! 👇

🤖 La inteligencia artificial cada día cobra más relevancia en todos los sectores económicos debido al impacto directo que tiene su aplicación en la cuenta de resultados. En el caso del comercio electrónico, por ejemplo, es indudable. Según un estudio de McKinsey & Company en 2024, los ecommerce que apliquen IA podrían incrementar sus ingresos entre un 30 y un 50%💰 Un porcentaje nada desdeñable si tenemos en consideración que actualmente se estima que 1 de cada 4 compras realizadas en España es online (Statista). Y es que no son pocos los estudios que avalan el poder de la inteligencia artificial aplicada a este sector.  No te pierdas este análisis sobre los usos más rentables de la IA en comercio electrónico realizado por Marta Cuenca Aguilar, Associate Director en Axicom España y una de nuestras expertas en comunicación para ecommerce.

What's 𝗜𝗡 and 𝗢𝗨𝗧 for UK media in 2025? We recently wrapped up our State of the UK Media Forecast report and we’ve identified the essential strategies for success: 𝗜𝗻𝘀 ✅ : Authentic, honest views Multi-channel strategies Strong media relationships   𝗢𝘂𝘁𝘀❌: Earned-only considerations Short turnarounds for media Low-effort tactics   For more insights, or if you’d like a copy of the complete report, email us at media@axicom.com 📧

Today, Axicom teams around the world are observing Brake Day – a time to pause, build, and reignite our ambition. Our Chief Experience Officer Kate Stevens shares how we're committed to fostering a culture of collaboration and support, empowering our people to achieve incredible things:

Each year in February, our global team honors the memory of Henry Brake, our former agency leader, by taking a "Brake Day" dedicated to personal growth and reflection. Henry, who sadly passed away in early 2020, championed the power of stepping away from work to return refreshed and brimming with new ideas.   Last year, our team truly embraced this spirit, with many exploring the world around them – from hiking new trails to visiting local sites. Others spent it diving into new technologies or tackling training programs with focus. Each unique way of marking Brake Day brought us back together as a stronger team.   This Friday marks our 5th annual Brake Day, and we're embracing it with a focus on ambition. We’ve learned from our past and we’re building our future by making space for our ambition, which when we return, will yet again make us collectively an unstoppable global team. We take this time to grow. 

Our bench just got even stronger! Welcome Eric Claaßen as Axicom's new Managing Director in Germany! Eric's deep expertise in tech and innovation, honed over 15 years at agencies like FleishmanHillard and MSL, makes him the perfect leader to drive our growth in this key market.    As Eric says, "The potential for forward-looking technology communication in Germany is enormous." This appointment, under the leadership of our EMEA President Isobel Coney, reinforces our commitment to expanding our data, analytics, AI, content, and creative service offerings across Europe. You can read more about Eric’s appointment at PRovoke Media: https://shorturl.at/3qFQ5 #FuturistsNotFollowers

We recently released our State of the UK Media Forecast, an in-depth report which explores how the media landscape has evolved to help inform 2025 plans.   This involved interviews with some of our journalist friendlies from national, trade and consumer outlets on their predictions and asks for the year ahead. Here’s a snapshot of what they shared… Ready to dive deeper? Email us at media@axicom.com for your copy of the complete report.