LDSK

Retailers, you've got the screens, you've got supplier-funded campaigns... but are you leaving potential revenue on the table? By tapping into lucrative non-endemic brand budgets with programmatic advertising, you can unlock the full potential of your in-store media assets! Jumbo Supermarket did just that, partnering with LDSK and My Ad Booker to: * Attract a wider range of advertisers * Generate new revenue streams * Create a more dynamic and engaging in-store experience Read the full case study here ➡️ https://lnkd.in/exJvNjk2 #retailmedia #programmaticadvertising #retailadnetworks #retail #instoreretailmedia #Automation #MediaPlanning #programmatic #futureofretail

This morning, our Chief Product Officer, James Harrison, hosted an engaging panel discussion on the transformative journey to Programmatic Digital Out-of-Home (PrDOOH). Joined by esteemed industry colleagues Sean Gadsby, Andrew Hamblin from LDSK, Ashnee Thacker from The Trade Desk and Yasmine Al-Turk from GroupM MENA, we explored the future and growth of Programmatic DOOH, sparking insightful conversations around innovation and collaboration. We were proud to share our vision of making Digital Out-of-Home media more accessible to local and global advertisers while fostering industry partnerships to scale up programmatic capabilities. #ProgrammaticDOOH #DOOHAdvertising

Couldn’t agree more with Eamon Sallam from Elevision “diversifying media offerings and offering targeted audience and flexible campaigns, even small ones, is already possible.” It is 100% possible. LDSK has been supporting media owners do exactly this with our intelligence media scheduling platform. The future is here. Find out more -> Ldsk.io

Panel 2 at the Campaign Breakfast Briefing: Out of Home 2025 discussed whether the journey to programmatic is just as valuable as the destination. Moderated by James Harrison, Chief Product Officer, BackLite Media and featuring speakers Sean Gadsby, Head of Programmatic, BackLite Media, Andrew Hamblin, Chief Revenue Officer, LDSK, Ashnee Thacker, Senior Account Manager, The Trade Desk and Yasmine Al-Turk, Advanced DOOH & Digital Supply Lead, GroupM MENA. The panel made the case for programmatic in terms of accuracy, speed, effectiveness, and greater ROI, but called for greater collaboration in order to meet the critical mass of screens to enable programmatic and meet client demand for it. #campaignbreakfastbriefing #OOH #2025 #programmatic #DOOH

Today, our CRO, Andrew Hamblin, is ready to take the stage at Campaign Middle East's Out-of-Home 2025 Breakfast Briefing. Don't miss him joining the panel discussion on programmatic DOOH, "Is the journey to programmatic just as valuable as the destination?”, at 10:00 AM (GST). We're looking forward to a day of insightful conversations and networking with fellow industry leaders.  #OOH #Programmatic #DOOH #Advertising #Dubai #CampaignME #BackliteMedia Andrew Hamblin James Harrison] Sean Gadsby Ashnee Thacker Yasmine Al-Turk The Trade Desk GroupM MENA Campaign Middle East BackLite Media

LDSK was at Connected Screens and Commerce: Retail Media & CTV into 2025 today! Interesting opinions and insights about the future of retail media, including some exciting predictions about in-store media from Zitcha and the need for connected online/in-store campaigns really resonated. We're looking forward to helping retailers navigate the next steps in their retail media network in 2025!

Mats Klevjer and Micaela Southwell are at DPAA townhall meet in London 👋 Great start catching-up with friends Alight Media The Neuron and Spotzi #retailmedia #instoreretailmedia #rmn #advertising

Not be missed, our CRO Andy will be sharing his insights on "Is the journey to programmatic just as valuable as the destination?” with other industry experts as they delve into the world of programmatic DOOH this week at campaign Middle East's Out-of-Home 2025 Breakfast Briefing. 🗓️ Date: November 22nd, 2024 🕙 Time: 10:00 AM (GST) 📍 Location: The Westin Dubai Mina Seyahi  #OOH #Programmatic #DOOH #Advertising #Dubai #CampaignME #BackliteMedia

Meet the speakers for the Campaign Breakfast Briefing: Out of Home 2025 Panel 2: Is the journey to programmatic just as valuable as the destination? Moderator: James Harrison, Chief Product Officer, BackLite Media Speakers: Sean Gadsby, Head of Programmatic, BackLite Media Andrew Hamblin, Chief Revenue Officer, LDSK Ashnee Thacker, Senior Account Manager, The Trade Desk Yasmine Al-Turk, Advanced DOOH & Digital Supply Lead, GroupM MENA. Panelists will cover the technology ecosystem, including Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), data integration, and the role of artificial intelligence (AI) in campaign optimisation. Key topics will include advanced audience targeting, adaptive creative content, and measurement strategies. Lastly, the importance of industry standards, transparency, and collaboration will be emphasised to enhance the PrDOOH landscape. Buy tickets now: https://lnkd.in/dJQJEzCA Find out more: https://lnkd.in/dHA7WV5W

❗RETAILERS, are you relying solely on supplier-funded campaigns?! If yes, you’re missing out on revenue potential and the opportunity to create a truly engaging in-store experience. Take a look at how Jumbo Supermarket partnered with LDSK and My Ad Booker to do just that ➡️ https://lnkd.in/exJvNjk2 They’ve transformed their stores into powerful media platforms. By embracing programmatic advertising and attracting non-endemic brands, they unlocked new revenue streams while creating a better in-store experience for their customers.  #retailmedia #programmaticadvertising #retailadnetworks #retail #instoreretailmedia #Automation #MediaPlanning #programmatic #futureofretail