And we're back with our first 2025 edition of 5x5 - Toaster's #BestOfTech in just 5 tabs and 5 minutes, spotted by Technical Director David Plunkett: https://bit.ly/4jY5RmB Dive into tech's ever-evolving AI battleground with developments from OpenAI and DeepSeek AI, the EU's new AI Act, a landmark cancer-detecting trial by the NHS, an important update from Cloudflare and as a bonus - the quirkiest gadgets from #CES2025. #Technology #Innovation #ArtificialIntelligence
Toaster
Advertising Services
Toaster is an international creative agency specialising in product marketing.
About us
We drive connections between products and people. Toaster is an international creative agency specializing in product marketing. We work at the intersection of creativity, culture and technology, to drive human connections with the world’s leading products. With teams across EMEA, INSEA and the US, we partner with leading tech brands to help them stay ahead, including Google, Netflix, YouTube, Samsung, Verily, Tinder and Flexport. Marketing a product? Our DMs are open (or drop us a line at hello@toaster.co).
- Website
-
http://www.toaster.co
External link for Toaster
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- London
- Type
- Privately Held
- Founded
- 2010
- Specialties
- Branding, Identity, Creative Campaigns, Localisation, Creative Strategy, WebGL, HTML5, Digital Production, Virtual Reality, Digital Campaigns, Creative Direction, Copywriting, Comms Strategy, Content Strategy, Illustration, Motion Design, Motion Graphics, Video Production, Prototyping, Product Marketing, Product Design , Graphic Design, and Digital Marketing
Locations
-
Primary
10-12 Grape Street
London, WC2H 8DY, GB
-
589 Howard Street
San Francisco, CA 94105, US
-
Google Gurgaon, Unitech Signature Tower-II
Tower-B, Sector-15, Part-II, Village Silokhera
Gurgaon, Haryana 122001, Haryana 122001, IN
Employees at Toaster
Updates
-
Tired of the same old dating tropes? So were we. Our brand campaign for Tinder captured this spirit, challenging traditional dating narratives and celebrating the diverse connections and adventures that come with every swipe. #LoveIsInTheAir #ModernDating #Throwback #ValentinesDay
-
A safer internet isn't built by algorithmic overhauls alone – we need informed and engaged citizens. This #SaferInternetDay we're resurfacing our prebunking campaign for Jigsaw x @Google, which empowered users to spot and stop the spread of misinformation. Using film noir style animations, we blended culturally relevant storytelling with proven prebunking strategies to help users become more discerning online. #Prebunking #Misinformation #FactChecking
-
What do pop culture moments from Daft Punk and Curb Your Enthusiasm have in common with every major religion and product marketing? James Philipps, Toaster US ECD, says its the fundamental adherence to the Golden Rule - “Treat others as you want to be treated.” Learn how marketers can go low-tech and let human superpowers shine in the age of data and machines, in his new piece: https://bit.ly/4jT9vy1 #TheGoldenRule #ProductMarketing #EthicsOfReciprocity
-
-
Cast your vote to take Google Data GIF Maker to the top at this year's awwwards. Tap the link and tinker around: https://lnkd.in/gBWcqwrb Voting closes Feb 05!
Vote for our site on the awwwards. 🗳️⚡️🏆 Our team at Toaster designed Google's Data GIF Maker - a simple, flexible tool for creating animated data visuals. Have a look, play around, and give it a rating on the Awwwards site (voting closes Feb 5)! Please and thank you. https://lnkd.in/gBWcqwrb
-
-
Calling all marketers - how is your brand primed to capture the sweet spot between consumer and tech interactions? 𝗧𝗼𝗮𝘀𝘁𝗲𝗿 - 𝟮𝟬𝟮𝟱 𝗧𝗿𝗲𝗻𝗱 𝗙𝗼𝗿𝗲𝗰𝗮𝘀𝘁 𝗩𝗼𝗹.𝟬𝟭 presents five key Technology trends that could impact the future of how brands and people interact, with practical applications to help steer your strategy in the right direction. Download the report: https://lnkd.in/g8AxKmDB #TechIn2025 #TrendsReport #CreativeTechnology #AIinnovation
-
Toaster reposted this
🐍Will adland shed its skin in the year of the snake? We’re now entering the year of the snake. And, in many ways, this seems like fortuitous timing as it represents is the power of transformation, rebirth, and regrowth. That’s awfully relevant to the adland of today, writes LBB's Jordan Won Neufeldt. In this piece, Leaders from around the industry share their expectations for the new lunar year, discussing which trends, habits and tropes need to be shed to evolve with the times. This piece features insights and analysis from the7stars' Sabrina Francis; MullenLowe U.S.' Donesh Oliyae; Toaster's Joann DeLanoy; Bountiful Cow's Adam Foley; The Romans' Daniel Roberts; Jung von Matt NERD Shanghai's Martin Z.H. Zhang; Deloitte Digital's Mark Singer; TRO's Andrew Orr; Tag's Camilla Andersen and Kantar's Lynne Deason. https://hubs.la/Q034V1wn0
-
-
Rise, Regenerate & Redefine: Unleashing the Power of the Feminine in 2025 🐍 Toaster EMEA Managing Director Joann DeLanoy shares her predictions for a year of transformation, intuition, and sustainable growth, with tips for brands and marketers navigating their way through 2025. Read her latest thoughts on thriving in a Wood Snake state of mind: https://bit.ly/3WGS6il #Marketing #Leadership #YearOfTheSnake
-
-
We started 2025 with our latest film for Myntra Beauty, putting the spotlight on the brand's 'Shop by Concern' feature. We're excited to see the #BeautyTech landscape evolve, as Myntra pushes the needle with personalised journeys that puts the power in consumers' hands (quite literally!). What's next for the world of bespoke tech-powered experiences in 2025? We'd love to hear your thoughts! #PersonalisedTech #ProductMarketing #TechInnovation
-
The 𝗧𝗼𝗮𝘀𝘁𝗲𝗿 - 𝟮𝟬𝟮𝟱 𝗧𝗿𝗲𝗻𝗱 𝗙𝗼𝗿𝗲𝗰𝗮𝘀𝘁 𝗩𝗼𝗹.𝟬𝟭 is available to read here: https://lnkd.in/g8AxKmDB From the rising influence of AI Agents to Sci-Fi-esque devices powered by the mind, we've highlighted 5 key Technology trends impacting the future of how brands and people interact. - #Technology #2025Trends #Marketing