Our very own Marc Brownstein recently discussed the importance of building a strong relationship between CFOs and CMOs with ADWEEK. Check out the full article below: https://lnkd.in/emZ3SN_N
What do CFOs think about CMOs and marketing in general? To find out, B2B market research firm NewtonX interviewed 80 financial leaders at U.S. companies with at least 500 employees, including Nike, Walgreens, Chiquita and Sierra Nevada. See the results below, along with commentary from Jill Kramer, Marc Brownstein, and Jim Meier. #marketing