CDK Global

What’s most important to dealers and CDK team members? We asked them. See the full video ➡️ https://ow.ly/2gh950TX87Z #automotiveindustry #dealership #carsales

This year, let CDK alleviate the stress of getting your accounting in order. We act as an extension of your dealership, using three areas of Performance Account Service to start the year off right. Learn more: https://ow.ly/jgfB50U5Gsa #dealership #carsales #dealershipaccounting

We are delighted to honor Jess Burkhart for her leadership, determination, and dedication to the automotive industry. Through the Chicks In Charge Automotive Podcast, Jessica and her co-host Shasta Haddock have established a platform that uplifts and empowers women in the automotive industry, embracing individuals of all ages and experience levels. Their mission is to guide aspiring professionals, highlight inspiring journeys, and cultivate meaningful connections to promote career advancement and industry inclusivity. By blending genuine discussions with practical insights, they’ve become a go-to resource for women navigating this dynamic field. Beyond the podcast, her innovative approaches to social media strategies and business development have transformed how dealerships and vendors engage with their audiences, raising the bar for connection and success. Together, they’re driving progress and creating opportunities for women to excel and lead in automotive. Congratulations, Jessica and thank you for your remarkable contributions to pave the way for women in the automotive industry! #pavingtheway #womeninautomotive #cdkglobal #automotiveindustry

In our latest blog, "The Need for Speed: How AI Is Transforming Auto Dealerships," we're helping dealers reduce friction in the sales process to save time and create a seamless modern retailing experience for their customers. Read the blog 👉https://ow.ly/oxsM50UcYLn #dealership #carsales #AI

73% of dealership sales professionals leave their jobs within two years. How can social media help tackle common recruiting and retention challenges, like engaging Gen Z job seekers and boosting employee morale? Find out in our latest blog 👉 https://ow.ly/KPqC50Ubgrg #dealership #carsales #recruitment

- What's the correlation between great service and future car sales? - How do online reviews impact your dealership? - How can AI help customer satisfaction when it comes to scheduling appointments? Join CDK's Kim Saylor and Peter Kahn as they dive into these topics in more, sharing key insights from our our Service Shopper study in tomorrow's webinar with Automotive News. There's still time to register here ➡ https://lnkd.in/eGhZuAjE #automotivenews #fixedoperations #dealership

We recorded every keynote, technology preview and interactive breakout session so you won't miss a single, business-powering insight. See all videos now ➡️ https://ow.ly/IJpW50TZulu #CDKCONNECT2024 #automotiveindustry #dealership #carsales

Most — if not all — dealerships are already using A.I. to boost profits: Even if they don’t realize it… Recently, I spoke to Leigh Ann Conver, Senior Director, Product Marketing at CDK Global, who explained what harnessing the real power of A.I. actually means. Top lessons learned from Leigh Ann: More dealers are using A.I. than ever. - But satisfaction with A.I. products is down 9% YoY. - Now that dealers better grasp what AI can and can’t do — the “shine” has worn off. - Yet, healthier relationships between dealers and new tech are trending upward. What is A.I. being used for? - Chatbots are the most popular type of A.I. used to boost sales and service performance. - Predictive modeling is starting to make a bigger impact if dealers use the right data. - AI is helping employees take better care of customers by offering solutions based on data. Where is A.I. having the most impact? - Lead management for sales is benefitting the most from A.I. tools. - Service is a close second, with sizable gains in customer retention. - Marketing is a distant third and relies more on brand awareness. The pain points. - 40% of dealers still don’t understand how A.I. works, even though they probably use it. - Advanced A.I. is most helpful for bigger stores/dealership groups. - A.I. can’t replace humans (yet). The future A.I. pipeline. - A.I. will continue to augment dealers’ ability to care for customers and boost performance. - Virtual assistants are getting smarter and will soon be able to answer questions about store performance. - Predictive forecasting is becoming more accurate and better at answering ‘what-if’ questions. The full episode is live! Stream it now - Spotify: https://lnkd.in/eVzsHTMy YouTube: https://lnkd.in/eBBKEqcS Apple: https://lnkd.in/efCtuUvR

This month, we’re fact-checking some of the biggest false allegations about Digital Retail. First up: Digital Retail doesn’t generate many leads. The Truth: Digital Retail not only generates leads; it converts them to sales. And, according to a recent Shift Digital report, Digital Retail leads increased 38%. Get the facts 👉 https://ow.ly/P75l50U9pVy #digitalretail #dealership #carsales

Tune in to the Ted Ings' Fixed Ops Roundtable® tomorrow, November 19th, where I’ll be joined by Joe Shaker, co-founder of TruVideo to discuss utilizing AI in your Service Department.