Disney General Entertainment Content

Do wizards really live on Waverly Place? 🤔 ABC News was surprised to find out that there are streets and locations named "Waverly Place" in cities all across America, so they dispatched reporters from the ABC Owned Television Group to go out and investigate. Check out the video here: http://di.sn/6049s7waS ✨ Watch 'Wizards Beyond Waverly Place' on #DisneyChannel and stream on #DisneyPlus, with new episodes coming soon. #WizardsBeyond

"The world of television marketing is incredibly fast-paced and ever-changing. Being able to quickly and strategically pivot a plan on a dime, while always keeping in mind the effect that sudden changes and decisions have on the larger team and their workload, is something that I am proud to be able to do daily." – Dani, Marketing Strategy & Planning Specialist, #ABC 🎥 ✨

#ICYMI: Last month, Disney Entertainment and The Recording Academy® announced an unprecedented new 10-year global deal for The GRAMMYS® to be exclusively simulcast on #ABC, Hulu, and #DisneyPlus beginning in 2027 — making The Walt Disney Company the first new home for Music’s Biggest Night® in 50 years. 🎶 Learn more: http://di.sn/6044sv3eM

Meet some of the superstar cast of #RoboGobo! 🩵 This new series is coming to #DisneyJr and #DisneyPlus in early 2025.

"An Almost Christmas Story" follows Moon, a curious young owl who unexpectedly finds himself stuck in a Christmas tree destined for Rockefeller Plaza. In his attempts to escape the bustling city, Moon befriends a lost little girl named Luna. Together, they embark on a heartwarming adventure, discovering the magic of the holiday season and forming an unlikely bond as they journey back home to their parents.” The animated short film is inspired by the true events of a tiny owl rescued from the New York City’s Rockefeller Center Christmas tree in 2020. 'An Almost Christmas Story' is now streaming on #DisneyPlus.

Weeks before its premiere, 'Doctor Odyssey' generated record-breaking buzz across social media. Released September 17, the trailer logged 77.8 million views within 48 hours, making it the most-watched trailer ever for a new network television show. Learn how #ABC’s ‘Doctor Odyssey’ adds a modern twist to the “traditional, big network show:" http://di.sn/6041sMvQh Stream #DoctorOdyssey on Hulu.

“Each season has been better than the last, and I think that is because we all feel so comfortable with each other now.” – Chris Perfetti, #AbbottElementary 📚 Season 4 of Abbott Elementary is one for the books! Learn more about lessons the cast learned ahead of this season: http://di.sn/6046sGve4 Stream #ABC's 'Abbott Elementary' on Hulu.

Meet three young marketers at Disney Branded Television who combined their childhood memories of 'Wizards of Waverly Place' with tactics used for the original show's marketing to introduce the franchise to a new generation. ✨ Nicole, Manager, Marketing Strategy & Integrated Planning 🔮 Paulina, Manager, Social Media 🌙 Kelly, Media Coordinator, Media Planning Learn how these talented marketers influenced the campaign strategy for the continuation of the franchise: http://di.sn/6040s8gk2 Watch 'Wizards Beyond Waverly Place' on #DisneyChannel and stream on #DisneyPlus, with new episodes coming soon. #WizardsBeyond

Disney+ celebrates 5 years of streaming! 💙💚 Fans can now get a first look at never-before-seen footage that showcases the unrivaled lineup of upcoming original content streaming on Hulu on Disney+ for Bundle subscribers. Discover new and returning favorites streaming next year on #DisneyPlus and #HuluOnDisneyPlus: http://di.sn/6044s8BAO

Disney+ is making it easier to find and enjoy some of the best content in the streaming world! Last month, #DisneyPlus began introducing a new Top 10 Today set — a collection that showcases what is popular on the service in each country or territory on any given day, while driving engagement and discovery of new titles. Subscribers will now see the collection set on their Home screen. Learn more: http://di.sn/6045Sxmt3