Vividly

This week at Sprouts! MOSH launched in Sprouts with delicious flavors like Cookie Dough Crunch. Next, KiZE released flavors like Peanut Butter Chocolate Chip and Cookie Dough! And SANS Meal Bar has a new flavor, with Peanut Butter Banana Chip now in stores. Can't wait to try these, and check back next week to see what's new! P.S. Last week I didn't make a post because I was at the Fancy Foods show with Matthew Bruhn and Will Longwe in New York. We had a blast getting to speak with amazing brands!

📊 Are you surprised by how your trade promotions are doing? Guess what: you shouldn't be. Accurate forecasting can help you make data-driven decisions and optimize your promotional strategies, so you're never caught off guard. But what does it really involve? P.S. This is just one piece of our NEW forecasting playbook. Designed for #CPGbrands of all sizes, our guide offers cutting-edge strategies to optimize your brand's performance 👉 https://bit.ly/4ePdPfe

Here's what's happening in the #cpgindustry this week: Tender Food. has raised over $11 million in a Series A funding round, led by Rhapsody Venture Partners. The funding will help the company scale capacity at its new facility and commercialize its first products at scale in addition to lowering production costs, according to the company. Bones Coffee Company. has launched a line of ready-to-drink cold brew lattes. The products come in five flavors of Sinn-o-bun (developed as an exclusive flavor for Walmart), french toast, holy cannoli, S’morey time and electric unicorn. Hooters of America is launching its first line of frozen appetizers and snacks. The four offerings — BBQ Smoked Wings, Dry Rub Smoked Wings, Buffalo Style Boneless Wingz and Buffalo Style Popcorn Chicken — will initially be sold at Publix Super Markets. Premier Proteins has expanded its lineup of breakfast offerings with the addition of Pancake and Waffle Mixes. Available in Buttermilk and Original varieties, the mixes pack 15 grams of protein per serving and can be made by just adding water. Mavericks Snacks has unveiled its newest innovation, Sandwich Crackers. Offered in two varieties at launch – Peanut Butter and Cheddar – the crackers feature 8 grams of whole grains per serving. They are exclusively available at Whole Foods Market stores nationwide. Heyday Canning Co. has launched a new collection of canned soups and chilis available nationwide at Whole Foods Market. The new line includes Grilled Cheese Tomato Soup, Creamy Coconut Corn Chowder, Lemon Parmesan Noodle Soup, Golden Butternut Lentil Stew, Fire Roasted Sweet Potato Chili and Pinto & Black Bean Mole Chili. Miyoko's Creamery has introduced two new Oat Milk Butter flavors, Garlic Parm and Cinnamon Brown Sugar. The new offerings are available for purchase at Whole Foods Market stores nationwide. Brooklyn Delhi has announced its newest product line, which just launched at Whole Foods Market stores nationwide. The new 4-SKU line includes Sweet Potato Coconut Dal, Red Bean Rajma Masala, Black Bean Butter Masala and Chickpea Tikka Masala.

🤯 Brands who use Vividly to manage their trade deductions see a 90% reduction in deduction-processing labor. Check out our full suite of deduction manangement services here: https://lnkd.in/gJttseeF

🌶️ Meet 505 Southwestern®: Igniting the Flame of Authentic Southwestern Flavors! 🌮🔥 505 Southwestern isn't just about adding spice to your meals, they're about infusing your life with the true spirit of the American Southwest. Born from the rich culinary traditions of New Mexico, their brand is dedicated to delivering bold, authentic flavors directly from the heart of the region known for its robust and vibrant cuisine. From their zesty salsas to their flavorful green chile sauces, each product is crafted to transform your cooking into a vibrant culinary adventure. They use locally sourced ingredients, including the famed Hatch chiles, ensuring every bite is as genuine as it is delicious. #MissionDrivenMonday

This week for #MissionDrivenMonday, we're highlighting Fody Food Co. At Fody Foods, the mission is clear: to bring delicious, gut-friendly foods into every kitchen without discomfort. Dedicated to those managing IBS or sensitive digestive systems, Fody ensures that flavor is never compromised. From mouthwatering pasta sauces to zesty salsas and everything in between, their products are meticulously crafted to be low FODMAP and free of common triggers like onions and garlic. Fody believes that everyone deserves to enjoy bold, flavorful meals that nourish and comfort without fear of digestive distress. Join Fody Foods on a flavorful journey where every meal is a celebration of taste and well-being. Say goodbye to bland diets and hello to a world where dietary restrictions don't hold back delicious possibilities! 🌶️🥑

🚨 Cool job alert! ❄ Are you a data-savvy analyst with a passion for storytelling through numbers? Do you thrive in a collaborative environment where you can make a real impact? If so, Icelandic Glacial has the perfect opportunity for you! They're looking for a new Sales Category Analyst to join their team of innovators. (Bonus: in this role, you'll get to work with the amazing team at Vividly!) Think you have what it takes? Check out the full job description 👉https://lnkd.in/gd4S-H4b

Here's what's new in the #cpgindustry this week: CPG services provider Advantage Solutions and innovator platform L.A. Libations are forming a joint venture, called Relentless Advantage, to help LAL-affiliated brands expand nationwide. Mocktail Club, a maker of a line of non-alcoholic canned cocktails, has received an investment from spirits industry capital and brand building firm Pronghorn, aimed at helping them expand across the country. MingsBings has expanded its lineup of breakfast products with the addition of Sausage, Egg and Cheese Bings. The new offering features a crunchy brown rice wrapper filled with a blend of savory breakfast sausage, scrambled eggs and melted cheese. Mediterranean-inspired food brand Cedar's Foods has announced three new Feta Dips: Spicy Pepper, Garlic & Chive and Kalamata Olive. All three dips are non-GMO verified and gluten-free. Insignia International has introduced a new line of corn and flour tortillas under its La Tortilla Factory brand. The five new types of Tradicíon tortillas include Fajita, Soft Yellow Corn, Soft White Corn, Burrito Flour, and Soft Taco. Tradicíon tortillas will soon be available in all Albertsons Companies across California, Seattle, Denver, and the Southwest. Amy's Kitchen has named Mel Cash as chief growth officer and promoted Leanne Molter from chief transformation and strategy officer to chief financial officer. Cash joins the company from Nestlé, where she most recently was chief marketing and innovation officer. Previously, she was at Masco Corporation. and Kellogg Company. Laoban Dumplings, an Asian frozen dumpling brand, is expanding its product line to include frozen bao buns. The bao buns are formulated with chicken, pork, beef, and shiitake mushrooms. The Better Meat Co., an ingredients company providing mycoprotein formulations through its Rhiza product, announced it has dramatically reduced its cost of production. This will allow Rhiza to compete at a commodity price with beef, the company said.

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