OS Studios - A Project Worldwide Agency

Arcane Season 2 Egyptian Premiere 🎭✨ OS Studios x Riot Games x Netflix: The Grand Premiere A cinematic celebration worthy of Piltover! In October 2024, OS Studios partnered with Riot Games and Netflix to launch Arcane Season 2 at the legendary Egyptian Theatre in Hollywood, delivering a night of cinematic magic and immersive storytelling. From the iridescent carpet to a breathtaking recreation of the Piltover Bridge in the theater’s courtyard, the evening transported guests into Arcane’s world. Influencers, artists, and talent mingled with fans, celebrating the intersection of creativity, fandom, and world-building in true Riot and Netflix fashion. This premiere set the stage for Arcane’s highly anticipated return, bringing the League of Legends universe back to the big screen in spectacular fashion. 📍 Location: Egyptian Theatre, Hollywood 🎬 Client: Riot Games & Netflix 🚀 Impact: A cinematic, immersive premiere that kicked off Arcane’s global journey. #OSStudios #RiotGames #Netflix #ArcaneSeason2 #EgyptianTheatre #LeagueofLegends #FanCelebration #Premiere

Take a step behind the scenes of the broadcast of one of the biggest live esports events in the world and one might be surprised at just how much it looks like a traditional live television operation. However, how are esports event organizers and producers innovating in unique ways and leveraging the latest technologies and storytelling tools to create highly-engaging live broadcasts? Production and engineering leaders from Esports Engine, OS Studios - A Project Worldwide Agency, Advanced Systems Group, LLC (ASG), Lux Machina Consulting, Snapback Productions, and NEP Group, Inc. discuss the emerging technologies that are shaping the esports broadcasting landscape, including the latest cameras and lenses, audio and comms, AI and automation, AR and virtual production, and real-time data and stats integration, and much more. This conversation features: Evan Cervantes, Lux Machina, Director of Business Development Randell (Guru) Hammond, Esports Engine, Director, Broadcast Engineering Bryce Kongvold, Snapback Productions, Principal and CTO George Rudaj, OS Studios, Senior Technical Producer Lucas W. , Advanced Systems Group (ASG), Business Development This panel discussion was hosted at the SVG Esports Production Summit on November 12, 2024 and was moderated by Jeff Jacobs, SVP and Head of Production at NEP Group. 🎛️ : https://lnkd.in/eqcgSHYj

🌇 Last summer, we were thrilled to work with Riot Games to give League of Legends fans from all over the world the opportunity to celebrate their love for the game, and Toronto was lucky enough to host one of the most exciting in-person events!! 🇨🇦 The Anima Squad Toronto Pop-Up ran from July 12th to 14th in Toronto, Canada, where players dove into the new game mode, Swarm | Operation: Anima Squad. After tackling this bullet-heaven-inspired PvE mode, they got to create custom t-shirts featuring their favorite Anima Squad characters, enjoy unique Anima Squad-themed Boba drinks (Seraphine’s Strawberry Encore, Primordian Power, and Yuumi’s Zoomies), break open a pack of event-exclusive Anima Squad trading cards, and snap pictures with their own Squad :) 🔶 Event: Immersive Gaming Pop-Up 🔶 Client: Riot Games 🔶 Location: Toronto, Canada 🔶 Impact: Bring League of Legends players together to celebrate the game, engage with new content, and create lasting memories through unique, interactive activities. #GamingEvents #Experiential #Gaming #LiveEvents

Esports is more than competition—it’s a powerful marketing channel and a thriving community. John Higgins, CEO of OS Studios - A Project Worldwide Agency, shares how brands can authentically engage with gaming culture and build real connections. In this The Good Men Project interview, he dives into gaming’s role in brand storytelling, esports communities, and the future of engagement. A must-read for marketers looking to tap into this dynamic world! Read the full interview here: https://bit.ly/3CuJqES

The Drum Awards Annual Review 2024 was published today and we are proud to be listed alongside Riot Games for our Bronze win for Soul Fighter Fight Night in the Experiential: Use of Live Steaming category! Thank you so much to The Drum for recognizing this epic event we had so much fun working on.

We’ve had a flurry of enquiries from sports properties at the start of this year on how they can integrate gaming - primarily to engage younger audiences, but also as a platform to develop additional sponsorship assets. Notably, the enquiries are starting to distinguish between gaming and esports. The gaming ecosystem (and gaming culture in general) is the most valuable to learn from for engagement, participation and monetisation. Esports is only a tiny part (and rarely a viable profit-centre): Market comparisons 2024: - Gaming: $347 billion - Esports: $2.8 billion So, resurfacing this article as I’ve finally had time to write the next part, which I’ll post next week. #gaming #sportsbusiness #esports

The second episode of Cards on the Table is here! 🎉 The incredible Kevin Smith sits down with Star Wars X-wing pilot Greg Grunberg to dive into all things Star Wars Hyperspace! 🚀✨ We’re thrilled to be part of creating this original content—don’t miss it! Check it out now! 

OS Studios will be closed on Monday to observe Martin Luther King Jr. Day, we encourage everyone to take a moment to reflect on Dr. King’s life, legacy, and the continued pursuit of justice, freedom, and democracy. This year’s theme, as announced by The King Center, is “Mission Possible: Protecting Freedom, Justice, and Democracy in the Spirit of Nonviolence.” Through Dr. King’s Six Principles of Nonviolence; information gathering, education, personal commitment, negotiation, direct action, and reconciliation, we can work toward building a more just and equitable world. For those looking to engage, Teach for America has compiled an excellent list of 19 resources and ideas to honour the MLK Day of Service and learn more about the impact of Dr. King’s work. We encourage everyone to take time on Monday to connect with your community—whether through service, education, or meaningful conversations. Every action, no matter how small, contributes to a greater movement for change. https://lnkd.in/gYKSe6qz

Heading across the Channel next week with the NBA Paris Games - if you're there and fancy a catch-up, fire me a message 👍

Kicking off the year at my first #CES next week with OS Studios - A Project Worldwide Agency and Project Worldwide! Excited to share everything we’re working on in gaming, experiential and beyond. If you’re around, let’s grab a drink and catch up!